Internet vs. Used Cars - be in the driver's seat!!!
by on Jan 30, 2012
Let me be completely clear – it infuriates me on how much valuable time I spend every day telling vendors to quit calling!!!! How often do you hear this, “I only need 2 minutes of your time to help you increase car sales and gross profit.” Give me a freaking break…. 2 minutes????? The only thing I hate more than lying vendors is losing money… and I hate losing money. A big way people lose money is by not having effective ads online. If you are as perplexed on the right way to market vehicles online as I was – I highly suggest you read on.
I’m an extremely hands on GM, and for me and my internet leads, it’s all about conversion rate – in the sea of sameness on the cars.com and autotraders of the world– how I get my car to stand out? I've been having great success with MAX Ad for a w...




