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Now involved in Auto Insurance: Wal-Mart

Tire and Lube. Cell Phones. Fast Food. Next up, Auto Insurance. These are among the things that Wal-Mart offers outside of their realm of being the largest public corporation, retailer, and employer in the world.

Wal-Mart’s venture into auto insurance realm, is for the moment, only online. They're working in conjunction with autoinsurance.com. A quick “Googling” of this subject bought me the following information: Autoinsurance.com lists “now available at Wal-Mart” at the bottom of their homepage. It’s listed, not linked.  WalMart.com doesn’t list their new insurance venture on the home page. One must go into the “Auto and Home Improvement,” then to “Auto Services” Then find auto insurance under the “Special Offers,” header. Make no mistake about it: the auto insurance link is on the Wal-Mart.com site, however, it’s not promoted on the home page. 

One can already get a haircut, get their taxes done close to tax season, snag a happy meal and have your snow tires put on at Wal-Mart, before we’re even talking about the retail shopping experience. Now that the big boys from Arkansas have ventured into both the oil/lube/tire and auto insurance business, is it likely that  Wal-Mart will one day enter the retail automotive fray? Perhaps in a partnership? What do you think? 

Comments

Hmmm interesting! Great point. You know, as consumer buying behaviour continues to change it would not surprise me if Wally Mart was selling cars!

May 4th

I agree Grant! Perhaps someday we will be able to swing by Wal-Mart for some eggs, bread and a light SUV.

May 5th

I'd hedge my bets Costco will be first to selling cars (Ford's) in their stores. Imagine seeing vehicle stacked up on those orange shelves?

May 6th

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