Start a Discussion
Upload a Video
Rate a Vendor
Post a Blog
Share News
Share a Strategy
CARFAX on the iPhone at Auction
by on Nov 2, 2009
Show me the CARFAX….at the auction.
Time and time again we’ve seen hoards of dealers crawling the auction lanes on their cell phones to get a vehicle history report check on cars. Not only does it take 2 people to accomplish this (1 at the auction and 1 back at the office), but more importantly it puts your dealership at a disadvantage not being fully informed of a cars history prior to bidding without a VHR.
AutoRevo and CARFAX are here to change just that. To highlight the situation I’ve compared Old School vs. New School. Check it out.
Old School:
You’re a dealer standing at the auction in a lane looking over a car 5 minutes before it runs. You make some frantic and stressful calls back to the office (not to mention they didn’t answer the first 2 times you called) providing a VIN to your partner on the other end of the phone. By the end of the call you have repeated the VIN 3 times just to find out this car does not have a clean CARFAX record. Now you have nume...
Time and time again we’ve seen hoards of dealers crawling the auction lanes on their cell phones to get a vehicle history report check on cars. Not only does it take 2 people to accomplish this (1 at the auction and 1 back at the office), but more importantly it puts your dealership at a disadvantage not being fully informed of a cars history prior to bidding without a VHR.
AutoRevo and CARFAX are here to change just that. To highlight the situation I’ve compared Old School vs. New School. Check it out.
Old School:
You’re a dealer standing at the auction in a lane looking over a car 5 minutes before it runs. You make some frantic and stressful calls back to the office (not to mention they didn’t answer the first 2 times you called) providing a VIN to your partner on the other end of the phone. By the end of the call you have repeated the VIN 3 times just to find out this car does not have a clean CARFAX record. Now you have nume...