Measuring the Business Impact of Social Media
Which social media site should I focus on for the best return? Facebook, Twitter or Google+? I am new to the online social media scene. It seems like a great way to replace expensive direct mail and other. Efren Losoya from eNetAutos.com...
Social Media So Far in 2012
Great Infographic. Kind of amazing to see it all laid out like this, know it's only the highlights and then think "wait...it's only May?" ;)...
Road to the Sale is More than Ten Steps--You Knew This, Right
Love this! This is, IMO, where the role of a well-run CCC/BDC comes in to play. I want the Customer building the relationship with the Store not the Salesperson. Most of this will only be done by 2% or less of Salespeople, so why not create a Dept, t...
The Vendor Circle Jerk
Great post Joe. To often,it is the Vendors trying to hold Dealers accountable. While there IS a time and place for that, asking that you receive the Service your PAYING for is not one of them. When I contacted Delta about a recent problem they did no...
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