The Four Hidden, Magical SECRETS to Automotive Marketing
Larry, you always get me thinking, and for that I thank you my friend. “Back in the day” was good times brother, I won’t argue with you on that a single bit. Strong wholesale knowledge and a good process on the floor was enough to be successful...
The Four Hidden, Magical SECRETS to Automotive Marketing
You know Ed back in the day I could tell you exactly what a car would go for on the line within $50 and I was right 90% of the time, when I was wrong I missed by $100.
I knew exactly what I could sell a car for, even down to the season and therefor...
Digital Marketing vs. Digital Retailing
Years ago, the the informed and technical minded buyer used the internet simply for information gathering. Today the buyer is accustomed to using the digital aspect as an important tool THROUGHOUT the process from information gathering to actual purc...