Automotive SEO - Pasch Consulting Group

I have been invited to particpate in a panel discussion during NADA to discuss automotive lead sources and the effectiveness of three types of leads:

• Manufacturer Leads
• Website Direct Leads
• Third Party Leads

The roundtable is being sponsored by Dealix and will include:

• David Kain, President of Kain Automotive, will focus on leads from OEM sites.
• Brian Pasch, Owner of Pasch Consulting, will argue the merits of leads from the Dealer Sites
• Anna Zornosa, General Manager of Dealix - will advocate the contribution of leads from independent sites.

In preparation for this panel discussion, I have created a survey that I would appreciate members of the Driving Sales Community to take.    If you know the close rates and budgets set aside for lead costs, please complete the survey below:

The link to the survey is here:  http://www.surveymonkey.com/s/managing-your-lead-mix

Tags: automotive leads

This entry was posted on Thursday, February 4th, 2010 at 1:27 pm and is filed under automotive leads. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.