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There are many reasons why your dealership should be using Google+.
Content on the portal is being indexed well in Google search if you have the right strategy in place.
One thing that you may not know is how to create a Title for your Google+ post when it only have ONE open box for content.
The trick is to start your article off with a one line title.
Then surround the First Line of your post with an asterisk at each end,
The title of the blog post I created here in Google+ would look like:
*Create Title Tags in Google+*
When you save the post, Google+ will make what is BETWEEN the asterisks the title and use it as the title for search engines result pages.
This of course makes the Title part of your Google+ SEO strategy so think on the best balance between social and search.
I hope you enjoyed the tip!
Brian
Brian Pasch, CEO
PCG Digital Marketing
