The automotive industry has gone through many necessary changes over the past 48 months.  From bailouts to arbitration do dissolving of dealerships many of the changes have been harsh.  One major change that hasn't been in the headlines is the new consumer mindset.  Because of the vast changes it is now more important than ever to connect with your customers on a personal level.  You must give them benefits of doing business with your dealership that doesnt involve price.  You also have to let them know how appreciative you are of their business.  The easiest way to connect with these "new consumers" is via Social Media.  If your dealership is not actively involved in Facebook, Twitter etc. you are missing valuable, viable, opportunities at new business.  By 2012 more customers will visit social media sites on a daily basis than check thier own email.  Dont be left behind. John Castleberry http://www.john@timemediainc.com...

VSEO (Video Search Engine Optimization) is rapidly becoming the most cost effective way to create brand awareness and get the message about your dealership out to your consumers. The reason it is so effective is because you are in front of the consumer while they are looking for someone to do business with as opposed to traditional forms of exposure you are not. Here are the top 5 reasons to be using VSEO. Video is the most engaging form of media,customers are more apt to watch a video than read text,video garners more exposure because each video is essentially its own website,search engines prefer rich media,video is the most cost effective means of advertising. Time Media Inc http://www.timemediainc.com 866-949-4440 x102 ...