One of the biggest challenges in diving into social media is in choosing the best way to spend time, effort, money, and resources. Every dealership has its own personality and addresses challenges differently. Deciding how best to position your dealership for success is the key to achieving it.
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See more Automotive Marketing Webinars at Driving Sales.
The most amazing aspect of DrivingSales.com is collaboration, both intellectually and through projects. This weekly show that Brian Pasch, Paul Rushing, and I have put together has already yielded some amazing ideas and concepts… and we’re only 3 shows in!
Now, it’s time to hear from you. Both for the Automotive Internet Marketing Show and for the Automotive Marketing Boot Camp, we truly believe that the best way to serve dealers and give them the information that they need to succeed is to ask them:
“What would YOU like to learn about automotive Internet marketing?”
Search engine optimization, blogging, social media, social networking, pay-per-click, microsites, landing pages… the list of potential avenues for advancing a car dealer’s Internet marketing strategy is huge. We plan on covering as much as possible, but it’s always important to have a strong focus on the target audience’s hot buttons when we’re dealing with limited time frame (30 minutes a week for the show and 16 hours of training for the Boot Camp).
Here, we would like to have the question answered. What would you like to learn? There are many ways that dealers can become directly involved with their Internet marketing. It isn’t for everyone — some prefer to write a check, set it, and forget it. For those who either want to be more hands-on or would like a more in-depth understanding to help them choose and monitor the right vendors, this show and the Boot Camp are for you.
For a better idea of how it all works, here is a video that Brian made:
Automotive Social Media Boot Camp - Click here for more amazing videos
Brian Pasch and Paul Rushing were in attendance at Digital Dealer 7 and share their feedback, with discussion about the future of Automotive conferences and future plans of a hands on boot camp to help dealers with an actionable plan on reaching more consumers.
Differences of opinion and strategy will come to light with the main goal providing dealers with actionable information to protect their search engine reputation. This has been a hot topic the last few weeks here at Drivingsales and we welcome all points of view. Don’t miss it if you want to learn more, give your opinion and learn what we are doing for dealers to protect their online reputation.
Starting today and continuing every Wednesday at noon est. Brian Pasch, Jim Rucker and Paul Rushing, with selected guests, will be bringing you a weekly webcast , with replays available at www.drivingsales.com/blogs/webinars.
This weeks show will be an intro to the series for us to generate promo clips and to lightly touch on a few topics. We have planned for several very intense future broadcasts to help dealers reach more customers online using tried and proven techniques. Future topics will be derived from participant and viewer input . Please join us today at noon est for our launch.
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