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By Brian Pasch
There have been many articles written about the importance of Google author tags, but did you know that Google makes it easy to see how your authored content is performing. In Webmaster Tools, there is a section called "Labs" and in that section you can see your author stats.
The dashboard shows you how many articles it found with your author tag and how many times the post was seen in organic search and clicked. It does not count how many times the page was viewed. According to GWT, there are 946 articles indexed that have my author tag.
The first article in the list that had 1,600 impressions in Google search was the "Six Horsemen of Automotive Innovation" and 70 people clicked on the article in organic search. You can use this tool to track your content and to see if anyone has copied the content with your author tag embedded.
So, if you haven't inspected your authored content, here is a quick way to see how well your articles are performing. You might be surprised to find some articles that you did not think attracted much interest, get alot of action!
Brian Pasch, CEO