​Master Certification

​Inspired Satisfaction Employee Retention

Master Certification Overview

The Inspired Satisfaction(tm) Master Certification is for dealers who want their managers to be the best possible leaders for their team. Dealers who believe employee retention equals customer retention, and want to help their managers find new and consistent ways to focus on sales instead of trying to constantly rebuild their team. This Master Certification will give you a practical tool that managers will use to predict employee turnover, and coaching on tactical ways managers can immediately turn off the turnover!

  1. Learn to drive employee motivation by acting on the 10 motivation requirements.
  2. Leverage the Inspired Satisfaction(tm) Survey to predict employee turnover.
  3. Take actionable steps to re-engage employees who may be weighing down your business growth.
  4. Develop routine leadership behaviors that help you retain employees and prevent turnover Impact employee success perception without financial loss through lopsided pay plans.

About the Presenter:


Sean Kelley

CEO | ​Car Motivators

​After leaving US Army Special Operations, Sean Kelley #TheCarBizCoach applied those leadership principles to automotive management, and successfully led dealers for over a decade. As a writer, Sean’s work has been published in multiple automotive publications. Sean’s passion for people development and ability to coach led him to become Chief Business Development Officer of DriveCentric CRM. Now, as CEO of Car Motivators, Sean works with dozens of dealer groups, automotive tech companies and hundreds of coaching clients across the country. Sean’s helps his dealers grow with a no bull approach, ability to communicate, and a focus on continuous improvement. As such, Car Motivators dealers consistently set new and used car records, eliminate employee turnover, increase gross and net profit. More importantly, Sean helps the managers throughout his dealerships enjoy their business by helping them grow as leaders. Sean was consultant of the year in 2018 by Dealership News and recently ranked #10 in Ambition.com top 100 sales coaches. Sean works with dealers to maximize employee performance uncap the value of their people as the official Human Capital Management technology coach for DrivingSales. Sean’s engaging presentations have been featured at conferences like: Digital Dealer, Automotive Game Changers, Rockstar Automotive, Canadian Game Changers, SLADA, TIADA, and Driving Sales. Sean’s vision is to positively impact the leadership landscape and culture of the automotive industry by bringing coaching to the car business.

Take advantage of limited-time pricing!


Nov. 2-6, 2020 | Attend virtually
Take advantage of limited-time pricing!

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