Tuesday October 24th 11:30-12:10pm
The Loyalty Loop: How small things add up to big business
As auto dealers we spend a lot of time telling our customers how different we are. We tell them we’re the #1 dealership in the market and that we have the highest volume sales in town. We tell them we have great service and unbelievable prices. But conduct an online search for a car dealer, and you’ll quickly find that we all sound the same. We’re all “trusted, award-winning, and dedicated to great service.”
It’s time we stop telling people we’re different. Start showing them you’re different.
It turns out one of the most effective ways to grow our business isn’t raising awareness for our dealership or filling a funnel with low-quality leads. Instead, treat your loyal customers as your most valuable asset. It’s time to exploit your loyalty loop.
The loyalty loop leverages your existing clients, email subscribers, and website visitors to drive a steady stream of highly valuable, high-margin, new sales.
In this exhilarating keynote address, best-selling author and marketing guru Andrew Davis, will help you harness the power of the new consumer journey. You’ll learn how to build anticipation, harness the honeymoon period, and drive inspirational moments online that result in new sales, faster. Whether you’re interested in increasing demand or increasing awareness for the cars on your lot and service you offer, the Loyalty Loop is designed to build a powerful sales engine that never sleeps.
You’ll leave inspired to re-think the way you win over new customers and transform the way you service the customers you already own.
Are you ready to embrace the Loyalty Loop?