MotorTrend CPO Program

Steve Devereaux
Anyone know anything about it? Does it work? Anyone on a CPO program they like?
Eric Miltsch
Steve, I've spoken to a a couple of dealers who have used this program - they were very indifferent about the solution. I'd be curious to hear from others as well! Anyone...?
Jeremy Alicandri
I've never heard of it. I'm not sure what Motortrend is up to these days, and I'm more curious as to what their goal is with this CPO program.
Charles Gallaer
If you're a new vehicle dealer and represent any of the mainstream mass-market or luxury/near luxury brands, I'd recommend using your OEM's CPO program if you want to enter that market. If you're an independent, or sell a new vehicle brand that is more of a niche player and doesn't have a decent CPO program, look for a solution that allows reinsurance and establish your own CPO company (or something close to it) so you will have control and not have to worry if the provider folds.
Steve Devereaux
Still nobody that has tried this?

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