Email Templates

Jeff White
Does any one have some game changing email templates that you use for a lead or owner follow up process? We are looking to change it up a bit and I have some ideas, but I was wanting to see what else was out there. Thanks
mark rask
Driving sales has helped with this in the past
Shawn Ryder
Are you looking for new templates or new ideas to send emails based on how readers interact with information sent, using decision based sending?
Jonathan Dawson
I have some creative stuff you may like. Email me: and I'll email you back some templates.
Jeff Larsen
The biggest game changer could be just properly formatting/coding your email templates for all devices. I've helped a lot of dealerships with their email templates and tracked the before/after results (opens, replies, clicks). What I found is even if the message was poor (imo), just properly formatting them increased the results by 15-20%. The problem is most dealerships don't have the time or skillsets to accomplish this and the CRM vendors if they offer that service are really expensive. Emails are the core functionality of the CRM tool and usually the first impression the dealership makes to a potential buyer, drop the ball here and it's a slim chance for a 2nd impression.
Adam Ross
I'm looking for an effective set of templates specific to trade-in requests off the dealership website. Anybody got some that they'd be willing to share?

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