Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Hunter Swift

Hunter Swift Manager of Market Development

Hunter Swift Blog Posts

Dealers Still Not Embracing Data Mining

Dealers Still Not Embracing Data Mining

According to new data compiled by DealerSocket, dealers are still focused on driving new traffic into their stores from webleads. The issues with weblead…

CRM and your Brand

CRM and your Brand

Why you should focus on your CRM to tell your Brand story. A dealership’s reputation is often determined by the customer’s last experience. If they ha…

Holding Your Salespeople Accountable

Holding Your Salespeople Accountable

When I sold cars I remember multiple times when the sales manager would tell the salespeople to make their daily follow-up calls and some salespeople would…

People Do Business With People They Trust #NADA2014

People Do Business With People They Trust #NADA2014

As a vendor, these last couple weeks were pretty busy as we prepared for NADA.  It is amazing how much goes into an event like this in order to be suc…

Why You Should Focus On Your CRM To Drive Traffic

Why You Should Focus On Your CRM To Drive Traffic

I was recently reading an article on DrivingSales from Keith Shettery called Traffic Is Everything about the focus and solution for most dealerships i…

YouTube's Recommended Videos Hurting Your Biz?

YouTube's Recommended Videos Hurting Your Biz?

I was recently talking to a dealer who has been incorporating YouTube videos into his emails and marketing efforts. I noticed an issue and have been unable…

Why You Need Mobile CRM NOW!

Why You Need Mobile CRM NOW!

Current technology is geared toward mobility, convenience, easy accessibility of information, and staying connected. I can still recall a time when a cell …

The Importance of Clean Data

The Importance of Clean Data

There has been much talk recently about “Big Data” which, to me, only emphasizes the importance of "Clean" Data. According to Kurt Bo…

Yelp's Review Filter Complaints

Yelp's Review Filter Complaints

  Having a “good” online reputation can send many new customers your way. However, a negative online reputation can cost a business in…

Vehicle Inactivation in CRM

Vehicle Inactivation in CRM

  I was recently talking to a dealer about how to handle his "No longer owned" vehicles in his CRM. I was surprised to learn that his CR…

Slow Sales Can Equal High Revenue

Slow Sales Can Equal High Revenue

Turn slow sales months into high revenue with CRM best practices. Auto dealers, like most businesses, face months that are traditionally slow in sales.…

Mobile CRM

Mobile CRM

  10 years ago “Web-based” was the buzzword.  Fast forward to today and now it’s “Mobile”.  Almost everyon…

Negative Selling

Negative Selling

  With the president election in full swing I have noticed that the majority of president hopefuls often use negative selling and mud-slinging att…

My Car Buying Experience

My Car Buying Experience

One of my first jobs out of high school was selling cars and I have worked as a vendor with a CRM company in the industry for 7 years.  I enjoy work…

People Do Business With People They Trust

People Do Business With People They Trust

As a vendor, these last couple weeks were pretty busy as we prepared for NADA.  It is amazing how much goes into an event like this in order to be s…

Technology, Processes and People

Technology, Processes and People

This week I attended Digital Dealer (sigh!), the exhibitor room was full of vendors selling all types of technology.  I counted at least 7 booths…

Impressed by OEM’s Marketing Campaign.

Impressed by OEM’s Marketing Campaign.

A couple months ago I came across an ad for the new Mercedes SLK. I was really impressed with the marketing campaign that Mercedes-Benz incorporated with…

Could you replace the AutoResponder?

Could you replace the AutoResponder?

I was recently in a meeting with someone from a popular 3rd party lead provider who was talking about leads and the open rates of the AutoResponder email…

Knowledgeable Customers

Knowledgeable Customers

Do your customers know more about the cars you sell than your salespeople? A couple of months ago, a friend of mine was in the market for a new car. He…

Dealership’s Use of Mobile

Dealership’s Use of Mobile

The last 2 months have been crazy for me. Between work, school, and my wife and I having our second baby, I have been very busy.  Because of my busy…

Holding Your Salespeople Accountable

Holding Your Salespeople Accountable

I am always surprised the answer I get when I ask a dealership about how many more cars they think they could sell a month if they improved their follow-…

Inbound Call Safety Net

Inbound Call Safety Net

I had to call a dealership recently about servicing my wife’s vehicle.  At 9:00 am I called the dealership’s main number and the phone r…

Email Templates

Email Templates

I was asked recently to help a dealership with their email templates. Thought I would pass a long some of the tips I suggested: The subject line …

Internet Process - Back to the Basics

Internet Process - Back to the Basics

With more and more customers originating from the internet, it is important that your dealership has a good internet process to respond to every lead qui…

Sales to Service, Service to Sales.

Sales to Service, Service to Sales.

One of the biggest areas of improvement I often see at the dealership is fixing the disconnect, lack of communication and cohesiveness between the sales …

If a person comes in looking for a vehicle you don’t have, what do you do?

If a person comes in looking for a vehicle you don’t have, what do you do?

I have been involved in the auto industry for many years and have encountered this situation multiple times: a person comes in looking for a used vehi…

Suggested Posts

Recent Comments

 Unlock all of the community & features  Join Now