Many dealers have discovered that static lead forms and calls-to-action aren’t working to meet their needs anymore. LEARN MORE
6th Annual Bike Build Continues Holiday Tradition at Reynolds and Reynolds
DAYTON, OHIO, and HOUSTON – Dec. 1, 2012 – Families of Reynolds and Reynolds associates in Dayton and Houston got together in their respective offices on Saturday, Dec. 1, to build more than 200 bicycles to give as Christmas gifts to the families of area soldiers.
In Dayton, the bicycles were given to children whose parents are serving with the Dayton-based 155th Chemical Battalion.
In Houston, the bicycles were given to the Texas Military Forces, which includes the Air Force, Army, Army National Guard, Coast Guard, and Navy.
“Reynolds associates volunteer hundreds of hours each year in their local communities and this is one more example of our employees reaching out to help others,” said Trey Hiers, vice president of Marketing at Reynolds and Reynolds. “The company purchases the bikes, which is the easy part. It’s our employees and their families who put in the time, and every year we have a record turnout of Reynolds families who stop by to help put the bikes together.”
During the Bike Builds in Houston and Dayton, the children of Reynolds associates worked with their parents to assemble the boy’s and girl’s bikes, which ranged from 12-inch children’s bikes sporting training wheels to 26-inch multi-speed bicycles. Each bike was then put through a final inspection and tagged with a hand-made holiday card signed by the youngsters who built the bike.
The Bike Builds concluded with the soldiers arriving to receive the new bikes. Once the last of the bicycles had been finished and inspected, Reynolds associates and their families helped the soldiers wheel the bikes outside to be loaded up and transported to military unit Christmas parties where they will be handed out.
Since launching the Reynolds Bike Build in 2007, Reynolds families have assembled more than 700 new bicycles during the Christmas holidays for children of military members.
Reynolds and Reynolds is the automotive industry’s leading provider of automobile dealership software, services, and forms to help dealerships improve business results. The company is headquartered in Dayton, Ohio, with major operations in Houston and College Station, Texas, and Celina, Ohio. (www.reyrey.com)
# # #