There are several Enhanced Automated Response Tools designed exclusively for car dealers. They help car dealerships effectively respond to ALL email requests with robust, detailed information.
How can an Enhanced Automated Response Tool help car dealerships? Auto dealers receive hundreds, if not thousands, of prospect inquiries, or leads, via email every month- from the manufacturer, from their website, and from 3rd party websites like Craigslist, AutoTrader and Cars.com. The primary objective of the consumer submitting those leads is to obtain detailed pricing information from the dealership(s). Responding effectively and consistently to all of those leads can be a real challenge for dealers.
How many leads does your dealership receive monthly, on average?
Most car dealers have employed a CRM, or Customer Relationship Management, tool to centralize those leads into a powerful database, respond to all of those prospects and schedule future marketing and follow up. Dealership personnel can create and use email and phone templates, in order to reduce typing time, to both email vehicle information to prospects and log important call notes. Most dealers, however, do not use Enhanced Automated Response Tools.
Does your dealership use a CRM Tool? If not, why not?
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