Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
JD Rucker

JD Rucker Founder

Exclusive Blog Posts

3 Ways To Boost Sales At Your Dealership

3 Ways To Boost Sales At Your Dealership

The name of the game at an auto dealership is selling cars and having customers keep returning when they need some kind of service or repair done to their …

Most Manage, Few Lead: Which One Are You?

Most Manage, Few Lead: Which One Are You?

Members of LinkedIn are bombarded with memes and motivational pictures. Between the Ned Stark photos and the cool car pictures, everyone seems to think…

Virtual Retailing - the Future is Now

Virtual Retailing - the Future is Now

The idea of virtual reality has always been mind-blowing. Put on a pair of goggles and be transported somewhere new without moving your feet. For decades, …

Predicting Your Next Buyer

Predicting Your Next Buyer

Trying to understand who your best target customers are can be a painfully long, and expensive, process that can result in thousands of wasted marketing do…

Why Dogs are Not Good at Math

Why Dogs are Not Good at Math

Dogs are Man’s best friend.  They get excited when we come home, they want to hang out with us, run along a path, and play fetch.  When we …

Geosocial and Location-Based Services are Taking Over in 2012

"Mobile has taken over." It's a subtle difference to what I've been saying for the last 3 years, but it changes everything about the way we think about automotive marketing. Just a few months ago, the statement would have been, "Mobile is taking over."

See the difference?

This isn't the death of laptops and desktops. It's not time to abandon traditional SEO or PPC. It simply adds another layer to our automotive marketing needs. Your customers are spending more time on their mobile devices. Some do more of their surfing and searching through iOS and Android than they do on Windows or Mac. Are you paying attention to them?

You should be.

To put it into perspective, here's an infographic that breaks down the rise of geosocial and location-based interactions between people and the businesses around them. Click to enlarge.

Geosocial and Location-Based Services

Eric Miltsch
Awesome to see more and more people pay attention to the momentum within this segment. We have the ability to identify specific customer intent with the information consumers are willing to share via their check-in activity. We've only just begun to scratch the surface...thanks for sharing the infographic JD!
JD Rucker
Anytime. Every time, actually.
Chris Costner
Awesome infographic JD! This is huge and thinking about myself, I too find myself doing so much just from my iPhone on the couch at home while my laptop stares at me. Excited to see mobile progress even more.
Troy Lerdo
Great article! It's all going to mobile media and the dealers whom are looking ahead will jump on the market place app map. I found a company that will set up a fully customizable business app for $50.00 per month. www.touchproapp.biz

 Unlock all of the community & features  Join Now