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Mark Crosby

Mark Crosby Sr. Account Executive

Profile

Name: Mark Crosby
Title: Sr. Account Executive
Company: Market Masters Media Group
Phone: Private
Location: Private , Private
Summary:
Over 30 years in Auto dealership marketing in the NY/NJ Metro area including 3 years as an Internet Sales Manager in a domestic and import dealership. That experience has helped me better understand the Auto dealer business from the inside out.

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Blog Posts

The Purchasing Power of Hispanics

The Purchasing Power of Hispanics

The current Hispanic population rests at about 17 percent of the total U.S. population, but it’s projected to reach 31 percent by 2060. As the population…

If a Picture Is Worth 1,000 Words, How Many Is a Video Worth?

If a Picture Is Worth 1,000 Words, How Many Is a Video Worth?

If you haven’t drunk the video marketing Kool-Aid yet. Or, perhaps are overwhelmed by the thought of creating and distributing videos, it’s…

7 Steps to Make Texting Effective in Your Service Department

7 Steps to Make Texting Effective in Your Service Department

The best text success comes when you have buy-in from EVERYONE participating. So if you're ready to start texting with consumers in the service drive, use …

Assessing the Limitations of Print Advertising for your Dealership

Assessing the Limitations of Print Advertising for your Dealership

Remember waking up to the Saturday morning newspaper and racing to the comics section? Mom and dad going through, clipping the coupons for the afternoon gr…

You Sold the Car But 72% of Customers Are Using Third-Party Mechanics.

You Sold the Car But 72% of Customers Are Using Third-Party Mechanics.

Service department revenue continues to increase in importance for dealerships.  With lower margins, service revenue is the bread and butter for m…

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