Get Newsletter Submit a Tip

Facebook to Add Budget Optimization Feature

November 9, 2017 0 Comments

Facebook is teasing yet another new feature geared toward digital marketers. This time, it’s a campaign budget optimization tool, which the social media giant says will be launched “in the coming months.”

According to a Facebook Business blog post, the new feature will allow marketers to “set one central campaign budget to optimize across ad sets by distributing budget to the top-performing ad sets in real time.” The post advises that the function is available for any campaign objective and is best suited for campaigns with multiple ad sets.”






About the Author:

The DrivingSales News team is dedicated to breaking the relevant and the tough stories affecting car dealers. Have questions for DrivingSales News? Reach the team at