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Cadillac President Johan de Nysschen Exits

April 18, 2018 0 Comments

General Motors replaces Johan de Nysschen as Chief with GM Canada’s president and manager, Steve Carlisle.

De Nysschen became president of Cadillac in August 2014. He oversaw a $12 billion plan to grown Cadillac’s product lineup and moved the esteemed luxury brand’s headquarters out of Detroit to New York City. De Nysschen recently said he left on good terms and opted to decline to go into details on what caused his departure.

“We agree to disagree and we move on,” de Nysschen told Bloomberg News. “There wasn’t a fight. Let’s call it philosophical differences.”

This sudden change, according to two GM executives, was a result of de Nysschen’s reluctance to increase productivity and operating plans and capitalize on current U.S. market conditions, where current auto industry sales remain very healthy. Sources say GM executives acknowledged that it takes time to rebuild a brand but there needs to be more committed to the here and now, rather than the future.

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