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Tag : dealership marketing

Ford Dealership: $60,000 for 10-Second Mustangs

This dealership has become known for their performance aftermarket machines.

July 8, 2017
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DrivingSales Presidents Club 2017: MVI Winners

One of the most valuable insights came from studying the 911 police dispatch system.

April 13, 2017
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Toyota Dealership Turns Structure Fire into Marketing Opportunity

There was a fire at a Toyota store recently, however it’s how the dealership responded to the incident that is now making headlines.

March 21, 2017
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NADA 2017: Dealership Efficiency

What makes a dealership efficient in 2017?

Feb. 1, 2017
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Dealership Bear Mascot Video Goes Viral

Millions have seen the outtakes for this dealership ad.

Jan. 7, 2017
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Tips For Developing Successful Holiday Marketing Campaigns

As the holidays rapidly approach, dealership marketers are focused on strategies that will allow them to stand apart from the competition to take advantage of the buying mood of consumers

Dec. 13, 2016
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Woman Wins $25k From Dealership Mailer

What has been your experience with dealership mailers?

Nov. 9, 2016
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DSES 2016 Interview: Ken Schmidt

Schmidt is the former Director of Strategic Communications for Harley-Davidson.

Oct. 25, 2016
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High School Interns Create Video Content For Chevy Dealership

A dealer principal came up with the internship program idea and contacted the local high school.

July 19, 2016
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Erik Radle DSES Keynote: Turnover Could Cost Your Dealership $60,000 Per Employee

Radle also discussed how human evolution can be used to explain why some dealership commercials and advertising campaigns fall short.

Feb. 12, 2016
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Dealership Sued During ‘Cash For Clunkers’ Promotion

A former customer alleges the dealership violated the Truth In Lending Act during their “Cash For Clunkers” promotion.

Feb. 2, 2016
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Dealership Welcomes Employee With Featured Article In Newspaper

Would you welcome a new hire with an article in the local newspaper?

Dec. 18, 2015
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