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Tag : Display Ads

Study: Native Ads Are More Efficient Than Display Ads For Driving In-Store Traffic

A joint research study conducted by native ad platform Sharethrough and location analytics provider Placed indicates that native ads drive traffic into physical stores more efficiently than traditional display ads.

April 19, 2017
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‘Near Me’ Google Searches Have Almost Doubled Since Last Year

Clearly, mobile searches for nearby businesses are growing at a staggering rate, and dealerships must work to make their mobile presence as strong as possible to ensure that they rank high in mobile search results and that their information is easily accessible and highly relevant.

April 15, 2015
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Twitter Poised To Surpass Yahoo In U.S. Display Ad Revenue

Twitter is poised to take Yahoo’s place as the third-largest seller of online display advertising in the U.S. for the first time this year. Twitter’s gain in the digital display market are driven by mobile advertising.

March 27, 2015
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