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Tag : Facebook

Facebook striving to form ties with the auto industry

For the first time in five years since Facebook has hosted an annual Facebook Automotive Summit, the social media company sent COO Sheryl Sandberg to Detroit looking to build closer ties with automakers.

June 9, 2017
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Facebook admits tenth measurement error since September

They’ve done it again: Facebook disclosed that it has been charging advertisers incorrectly for “link-based video carousel ads” on their mobile site, primarily affected by smartphone users.

May 17, 2017
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Facebook cracks down on fake news and misuse; what it means for your page

In a publicly released report on Thursday, Facebook stated that they are expanding on their endeavour to eliminate “fake news” from the site.

April 28, 2017
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Facebook Will Soon Give Preference To Advertisers With Mobile-Optimized Websites

Facebook said as many as 40 percent of website visitors abandon a site once there has been a loading delay of 3 seconds.

Sept. 2, 2016
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Facebook Page Owners Can Soon Use Interactive Canvas Ad Format For Organic Posts

Dealerships may be interested in organic Canvas posts as they’re relatively easy to produce, and can allow them to create big brand-style posts without the back-end resources that are required to support them on their own sites.

June 20, 2016
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Instagram Announces New Business Tools

Is your dealership advertising on Instagram?

June 2, 2016
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Facebook Adds Chatbots To Messenger

For dealerships that don’t have the resources to build standalone apps, the bots could be used to book appointments and sell products, allowing for a stronger online presence.

April 14, 2016
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Facebook Introduces Daily Video Metrics

Dealerships that use Facebook to market and drive traffic to their website will find the additional data valuable to gain a clearer picture of daily performance.

March 28, 2016
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Leaked Document Indicates That Facebook Messenger Ads May Be Coming Soon

Facebook is reportedly recommending that businesses prepare by getting users to start message threads with them now so that they will be able to send them ads once the feature is launched.

Feb. 19, 2016
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Facebook Expands Audience Network To Include Mobile Websites

Could this technology drive traffic to your dealership’s website?

Jan. 27, 2016
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PureCars Launches Platform For Auto-Specific Ad Retargeting On Facebook

PureCars’ Facebook ad can display a photo of the exact car that the user looked at on the dealer’s site.

Jan. 25, 2016
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Facebook Announces Additions To Its Lead Ads

From newsletters to price quotes, the ad unit is designed to streamline the process of signing up to receive information from advertisers.

Jan. 20, 2016
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