Tag : Google
A joint research study conducted by native ad platform Sharethrough and location analytics provider Placed indicates that native ads drive traffic into physical stores more efficiently than traditional display ads.
Google has been increasing its efforts to tie clicks on ads to store traffic. This week, the search giant indicated that it has now captured over four billion store visits after users have clicked on an ad, which is up from one billion a little less than one year ago
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Those who track and report on view-through conversions for display or video campaigns in AdWords may start seeing much lower numbers starting in April.
Search Engine Land reports that Google has confirmed that the “not mobile-friendly” label in the mobile search results has been temporarily disabled due to a bug.
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We reported previously about FCA and Google working together for Waymo, the name of the Google Company responsible for its self-driving vehicle technology. The latest news involving the two organizations involves in-car technology. According to TechCrunch, Google and Fiat Chrysler are teaming on an in-car technology system project. The Google is working with FCA on […]
We’ve reported multiple times previously about self-driving vehicle technology. The focus of many reports has been the advancements made by Google in the autonomous driving arena. The latest update to that story involves a minivan. According to a report by CNN, Waymo, Google’s newly launched self-driving car company has introduced a Chrysler Pacifica minivan to […]