Why Flexibility is Key to your Advertising Success
Great article - so true about optimizing the spend across all of the channels. Everything has it's place and the secret is determining the best mix. The ability to adjust the mix often allows for adjusting for market changes and seasonality....
AutoTrader Takeover Equals Savings
@Bryan
Good to hear you participated, hopefully they start to get the picture as more of us get frustrated with the pricing and make the appropriate changes.
I would love to see the cross-platform data utilized as well. I agree we are going to se...
5 Questions to Define Your Ideal Social Content Strategy
Thanks Bryan! Call me crazy but every dealer has the opportunity to succeed on Social..not just exist. Stop listening to all the negative noise and set a plan in place. When you do it right, it works....