Auto Lead Exchange (ALE) builds innovative technologies that deliver quality referral information to automotive dealerships throughout the United States. Since 2002, we have helped dealerships grow their Internet departments via our suite of lead services. Auto Lead Exchange is the first company to enable dealerships to proactively block inferior quality leads, resulting in a substantial and measurable reduction in cost per sale. Our program's are not for every dealership, but if you're serious about improving the quality of your leads, please contact us to learn if this program is for you