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0 replies The Product is not the only thing that makes the Sale

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2 replies If I Sold Cars Today - How Would I Do It Differently

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0 replies Is It The Chicken Or The Egg? Nope. It's The Customer!

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0 replies Social Media, BHPH and Decreasing Delinquency Rate

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0 replies Increased Rapport and Building Trust

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0 replies The Extinction of the Old School Car Dealer

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4 replies The 3 Phases Of Dealership Social Maturity

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If I Sold Cars Today - How Would I Do It Differently

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If I Sold Cars Today - How Would I Do It Differently

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The 3 Phases Of Dealership Social Maturity

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How Active Should OEM's be in their Dealers' Social Media

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The 3 Phases Of Dealership Social Maturity
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A Voice of Experience in the Auto Industry.
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The Future of Parking?

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The Future of Parking?

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Strategies
Rafi Hamid - Automotive Consulting
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Recommended: Yes User From: 12/2009 - Present
Recommended: Yes User From: 3/2009 - Present
User Comments:
Rafi is very knowledgeable. He knew exactly what we needed to help with the growth of our business. Thanks Rafi!
Rodney McKinnon
Internet Sales Manager
Recommended: Yes User From: 3/2009 - Present
User Comments:
The knowledge and experience Rafi shared can never be repaid for what it will do for us. What sets him apart is how he makes his personal experiences relate to any situation and shows how it can and will work. Thank you sir and can't wait to have you back.
C. Tegus McBride
Internet Lead Manager
Uebelhor and Sons
Recommended: Yes User From: 12/2009 - Present
User Comments:
Rafi, is very "today". He is up to date on how the makert is today, very hands on. Works well with everyone in the dealership! Bring great ideas that work in todays market!
Recommended: Yes User From: 1/1995 - Present
User Comments:
Rafi was very attentive to our needs. He is knowlegable of all aspects of the internet world. Helpful in every way.
Angela Gustaw, BDC Manager, Legacy Motor Group
Recommended: Yes User From: 1/2006 - Present
User Comments:
Rafi's knowlege of internet marketing and BDC operations is second to none. His Ideas and recommendations are powerful and welcome. He takes BDC processes and molds them into an art form. I would recommend his company and especially him, if you would like your dealership to excell in e-commerce.
Tim Burke
Sales Manager
Legacy Infiniti
Recommended: Yes User From: 2/2009 - 2/2009
User Comments:
Very professional but still very personable. His knowledge of how our industry works is very impressive.The type of guy who will make a business grow.
Recommended: Yes User From: 12/2009 - Present
User Comments:
Rafi Hamid provided exciting, vital information about process and implementation that has been hands down better than anyone I have visited with.
Recommended: Yes User From: 1/2004 - 1/2009
User Comments:
I would absolutely recommend Rafi to
anyone looking to take their internet business to the next level. I've known Rafi for almost six years. As a member of the Napleton Auto Group his knowledge and support has been critical to my department's sucess.
Any dealer big or small who would like to make it as an " internet dealer " in the 21st would be crazy not to talk to Rafi.
Out of sixty franchises I have consistenly been at the top in used car sales and gross, without a BDC. Our entire team is involved in the "Internet", and we improved 21% in 2009 over 2008 in Used Car sales!!!!!!!
Thanks Rafi
Recommended: Yes User From: 1/2009 - 1/2009
User Comments:
Rafi is a fire ball. His passion is contagious. I cannot wait until we get deeper into the trainings! thanks again for the added value dale!! This guy is clear and precise. Thumbs up!!
Recommended: Yes User From: 9/2009 - 1/2009
User Comments:
Rafi did a great job of relating to our situation. He easily found areas that we can immediately improve on. He would be an asset to any dealership that needs their internet to grow. Roy Greenblatt, President, Matt Blatt Dealerships
Recommended: Yes User From: 9/2009 - 1/2009
User Comments:
rafi is a great speaker and keeps our groups interest for hours on end. he has first hand experience and knowledge of everything he talks about. he has brought tremendous value to our internet depts
Recommended: Yes User From: 1/2009 - 9/2009
User Comments:
I've been in the automobilie business for the last 27 years and I've been a co-owner for a large Ford Lincoln Mercury Mazda dealership for the last 14 years. I've always felt that we were on the cutting edge in all aspects of the dealership. We've had a full-blown BDC center for the last 6 years. After being in 2 seminars with Rafi, it was amazing on the insight that he gave us about our business. I haven't been this inspired to make changes in several years. Simply he is the best.
Bill Kassner
Chapman Autogroup VP
Recommended: Yes User From: 1/2009 - Present
User Comments:
Rafi is very knowledgeable and offers a great value add to V-Auto's products and services. I would recommend him to other dealers as a great resource to evaluate Internet processes, website presence and results management.
Cathy Nuccio Internet and Marketing Director Matt Blatt Dealerships
Recommended: Yes User From: 9/2009 - 1/2009
User Comments:
I have been in Fixed Operations for over 40 years now. The information Rafi shared yesterday provided priceless insight on how to more efficiently and effectively manage our internet marketing.
Jim Hartman
Director Fixed Operations
Chapman Auto Group
Recommended: Yes User From: 1/2009 - 1/2009
User Comments:
rafi's approach to e commerce is enlightning and very informative. he has redirected our focus as an organization on what is critical to our success.
Recommended: Yes User From: 7/2009 - Present
User Comments:
Rafi has given us a blueprint for internet success that is easy to understand and follow. He was able to identify our areas of opportunity quickly and more importantly show us exactly what we need to do.
Recommended: Yes User From: 9/2009 - Present
User Comments:
Rafi came in to do an audit of our web sites. Needless to say we have a lot of work ahead of us. A tremendous number of things that have never occurred to us. I am sure with his help we will get these things corrected and do a better job than we are now.
Mike Driver, GM, Tom Wood Volkswagen
Recommended: Yes User From: 1/2009 - 1/2009
User Comments:
Spent the morning with Rafi. Excellent content directed specifically to our dealership. Very productive.
Ed Rossi
Marin Mazda-Subaru
Recommended: Yes User From: 8/2009 - 8/2009
User Comments:
Rafi conducted an internet marketing presentation at our store and was very helpful in demonstrating where we can make improvements in our internet sales processes and web presence. He was very knowledgable and all managers attending felt the session was very helpful. We plan to have him back again in the future as we continue to refine our processes and grow our internet business.
Recommended: Yes
Original Comment:
Rafi was very knowledgeable and passionate about Internet sales and ecommerce. His approach to internet sales is not what you normally here from other industry "experts". We are very greatful for the information he provided and we look forward to increasing our sales. Fred Alvarado, Internet Director, Rydell Automotive
Updated User Comments:
Rafi was very knowledgeable and passionate about Internet sales and ecommerce. His approach to internet sales is not what you normally here from other industry "experts". We are very greatful for the information he provided and we look forward to increasing our sales. Fred Alvarado, Internet Director, Rydell Automotive
Recommended: Yes
User Comments:
Rafi, you were great in your presentation. You have made us all realize there is more out there to learn about the usage of the internet. We hope we will see you again once we have taken your info and expand our internet knowledge so we can creat more ROI !! Thank you, Maggie Tadlock
Recommended: Yes
User Comments:
Rafi performed a recent audit of our dealership's internet operations and what an eye opener. We now have tools to improve our internet marketing, along with ideas to improve our business practices. Don't pass up an opportunity to have Rafi visit your store. Jim Dreisback, GM, Silveira Pontiac-Buick-GMC
Recommended: Yes
User Comments:
Rafi brings years of experience and knowledge to the table as it relates to Automotive Internet Sales. Thoroughly enjoyed his analysis of our operation. Highly recommended!
Chris Irwin, VP, Irwin Automotive Group
Recommended: Yes
User Comments:
Rafi came to our dealership and did a great job in reviewing our website and our process for handling internet leads. He pointed out some distinct issues that needed quick attention and pointed out things we were doing well. Rafi knows his stuff. I would highly recommend his consultation.
Recommended: Yes
User Comments:
Rafi will make you look at yourself. If you would like to grow then you will love Rafi. We love his expertise and energy. Jeff Gerken Souoth County BMW
Recommended: Yes
User Comments:
Rafi Hamid presentation was extremely informative and interesting; he knows what he's talking about! As a owner, I feel our organization must move to the next level and become an "Internet Dealer" in order to survive......he makes a very compelling case! Everything he says makes so much sense; we will be a better dealer thanks to Rafi!
Recommended: Yes
User Comments:
Not only did he open my eyes to our digital weaknesses, he provided a general work plan to become a better Internet dealer. I would recommend Rafi for any dealer group for his "slicing and dicing" of your existing web prescence. Jansen Dahl, New Veh. Inventory & Marketing Director, Dahl Automotive
Recommended: Yes
User Comments:
Rafi Hamid instilled new enthusiasm into the internet departments in all eight of our stores and introduced great new processes to make us more sales and profits. Rafi can relate to all employees young or old. Our business will be much more profitable because of him. Ken Crowley Chairman Crowley Auto Group Bristol, Plainville and West Hartford CT.
Recommended: Yes
User Comments:
Rafi brought some very useful information to us. Easy to follow - valid and concise presentation. Unfortunately has created alot of work for me ... (I'm kidding Rafi, thanks for pointing out area's that need some attention on the Spanish translation side of our site). We would invite Rafi back again and again.
Recommended: Yes
User Comments:
Rafi energized our team to the opportunities that we were missing in the market area. He packed a tremendous amount of information into our meeting and challenged us to reach higher. Thanks for your help, we look forward to your next visit!!!
Jimmy Snyder
Merrimack Valley Saturn
Recommended: Yes
User Comments:
Rafi does an outstanding job of explaining the details of a great Internet Department! He is very knowledgeable and very helpful.
Recommended: Yes
User Comments:
Extensive hand on experience both in process and managing. His recommendations make perfect sense and technology knowledge is practical mainly because he is not only a consultant, he has been a user for decades. I have no hesitation to recommend Rafi.
Y.L. Man,
VP, Dealership Operation Support,
DCH Auto Group
Recommended: Yes
User Comments:
Rafi is a huge wealth of knowledge
Recommended: Yes
User Comments:
Rafi is great!
Recommended: Yes
User Comments:
I've been in this industry for 16 years Sales,FI,Internet,Service, and GM. Rafi Hamid is the real deal! If you want real solutions he is your man. Thanks Rafi
TJ Lowe
Mercedes Benz Oakland
Recommended: Yes
User Comments:
I was under the impression that I was a progressive dealer in regards to the internet until today. Now I realize that I am not. In under an hour Rafi showed myself and my staff ways to improve in the internet that will pay us thousands of dollars virtually over night. My only wish is that I had met him sooner. Thanks for the insight and I am looking forward to our next meeting.
Mike Rutherford
Owner/GM
Nissan of Folsom Lake
Recommended: Yes
User Comments:
rafi gave us a great overview not only on best practices but some great simple ideas on how to immediately improve our current website. he is able to take the things we already know about our business and simplify the concepts as they apply to the internet.
tony toohey
vice president/general manager
magnussen's auburn toyota
Recommended: Yes
User Comments:
Rafi is knowledgable and passionate about his business. He is committed to providing a quality and meaningful service to his clients!
I'm confident with his assistance,our e-commerce activities will continue to show marked improvement. Wayne Meyer, President Sunroad Automotive
Recommended: Yes
User Comments:
Rafi is the first internet trainer that I have worked with that actually provided us real examples on our own website for improvement and didn’t just try to sell us a new product that would “solve our problemsâ€. If you could take just 10% of the information that he presented and utilized it, you would decrease your expenses and increase your sales while building long term presence on the internet. - - Eric Morgenstern, IT Manager for Advantage Dealer Group
Recommended: Yes
User Comments:
Rafi Hamid is the most knowledgeable individual on automotive internet marketing that I have ever come in contact with. My staff and I gained more knowledge in the two hour training session with Rafi than we had in any other internet training seminar we have attended combined. Rafi had no hidden agenda. He simply presented the facts as he saw them, not as he wanted us to see them in order to get us to purchase a product or service. I wish Rafi could come in ever two weeks; we would sell more cars and spend less money. - - John Fischer, VP of Advantage Dealer Group.
Recommended: Yes
User Comments:
Rafi was the cornerstone to my success early in my career. His training is second to none. Understands people and shows them why training is important even to everyone. Can work with Salespeople, Sales Managers, and GMs like the best of them.
Recommended: Yes
User Comments:
We just spent the day with Rafi, and he brings a wealth of knowledge to the table, combined with a true desire to help you get better. He is willing to do whatever it takes, and has a great attitude about the car business.
Recommended: Yes
User Comments:
Rafi came to work with us and by noon, we had more accomplished in our internet department than we had accomplished in the previous three years. I must add that during those three years we had multiple other trainers/vendors in to work with our department. Very valuable! I would recommend Rafi highly. Eric Hamm, General Manager, The Razzari Auto Centers
Recommended: Yes
User Comments:
Rafi spent numerous hours with us to real polish our internet processes. He is full of realistic ideas and spent numerous hours giving a presentation about our stores numbers. We got more then our money's worth. Jeff Green Owner Green Chevrolet Hummer Peoria Illinois
Recommended: Yes
User Comments:
Rafi Hamid is one of the best when it comes to Tools, Informaton Technology, Training & Support.
This is what he has been teaching us for last 9 years and it never seems to end. I have seen so many trainers but Rafi is unique and he knows the business and technology. Thank you Rafi
Joseph ( Rocky ) Striska General Manager, Advantage Chevrolet of Bolingbrook
Recommended: Yes
User Comments:
excellent presentation/to the point!
Recommended: Yes
User Comments:
Rafi makes you remember the basics, sometimes it is nice to just go back to basics, thank you for all the help
Recommended: Yes
User Comments:
Rafi has been very helpful in the growth of our internet department. He is clearly the most knowledgable expert in this field. He has a very simple yet effective approach to growing your internet department. I would highly recommend Rafi Hamid to any dealership that has a true understanding of where our industry is headed.
Recommended: Yes
User Comments:
47 yrs later, in only 2 dealerships, 30 as a gm it can be hard to get excited about a new product or vendor/trainer,Rafi Hamid did just that,Wens. last, at a preview meeting (on my day off to boot).I cant wait to get going with him and make things happen.
Jim Brooks
Recommended: Yes
User Comments:
Just had our first visit with Rafi Hamid...looking forward to having him come back again. His knowledge of internet/dealership operations is tremendous! Opened our eyes...
Recommended: Yes
User Comments:
Great working with Rafi. He has been a great help to our company in our web and internet processes. Robert B. Moore Passport Auto Group
Recommended: Yes
User Comments:
Superior knowledge, communications skills and passion for Internet Sales.
Conley Byrnes
PSC Automotive Group
Recommended: Yes
User Comments:
Rafi visited two or our stores to provide a candid analysis of internet operations including a review of each dealership's web site. Considering this was a courtesy visit in connection with our group signing up to utilize the vAuto software I was impressed with the homework he had done and the insights he provided.
Recommended: Yes
User Comments:
Rafi is very passionate about Ecommerce and it definitely comes across during his training sessions. We have definitely become more knowledgeable in digital marketing because of Rafi. Everyone looks forward to Rafi's next sessions.
Roger S. Penske, Jr.
Recommended: Yes
User Comments:
we've had rafi in for one 2 day session. he has a no nonesense approach to finding ways to get make improvements and we're looking forward to his next visit. it's nice to work with someone who's actually done the job and has the results to prove it!
Recommended: Yes
User Comments:
Rafi, brings a wealth of knowledge and resources that are priceless! His ability to share this information combined with his passion for the industry and great sense of humor, makes him a true delight to have around! Thank you our time together Rafi!
Ursus J Jaen
VicePresident
Diamond Valley Auto Group
California.
Recommended: Yes
User Comments:
Mr. Hamdi surprised me. I’ve spent 17 years in the business and 9 years learning the digital portion of it. Most trainers in Ecommerce tend to either tell us what we want to hear, or just tell us the same thing we’ve been hearing for 5 years.
Raffi Hamdi was quite different and has the credentials to back up his talk. After spending just a few hours with Raffi I was not only more educated in my position, but also highly motivated by his knowledge of online marketing and processes that go well beyond the standards we’ve all grown use to. A great experience that I think left all of our managers in a much better position for today’s market.
Robert Post
Ecommerce Director
Lasher Auto Group
Recommended: Yes
User Comments:
Rafi is by far the most well rounded expert in the internet market. the way in which his presentation was tailored to our dealer group with all of his research was invaluable.
Mike Franz
General Manager
Lasher Auto Group
Recommended: Yes
User Comments:
Rafi Hamid is an excellent trainer. He not only informs our team of what to do, he then jumps in and has us do it. Very hands on....very brilliant in the basics. We always gain ground when he comes to train. I would not hesitate in recommending his services to others!
Mike Wicker
Gen. Mgr.
Joe Cooper ford
Recommended: Yes
User Comments:
Rafi was very informative in showing my staff several opportunities pertaining to internet sales & strategies throughout the dealership in all our departments.
Recommended: Yes
User Comments:
Rafi gave us a presentation that open our eyes to a whole new way of cunducting our internet process.We are now looking at our dealership as a internet dealership rather then a dealership with a internet department.Rafi is highly recomended by our autogroup.
Recommended: Yes
User Comments:
Rafi is a high energy, motivated professional with a wealth of knowledge and experience in Internet sales. His expertise is enabling us to take our Internet operations to the next level. Highly recommended.
Recommended: Yes
User Comments:
The presentation was much more than we expected. Rafi exposed some areas that we did not know we even needed to work on. Rafi is very highly recommended by our dealership.

DD8 General Session "Tomorrow’s E-Commerce Dealership Today"
User Comments:
You think you know the internet until you meet Rafi! It was a very humbling yet rewarding experience packed with a lot of useful information. Definitely learned a great deal about where we are currently and where we need to be in the future. Fantastic presentation! -Joe Mitchell President & General Manager Biggers Mitsubishi