TCC's "Retention" solution is designed to communicate with customers at the right time with the right message and by utilizing the medium of customers' choosing (SMS, Email, Direct Mail, Live Calls or Voice Broadcast). TCC provides this solution for the Sales Department, Service Department and Parts Department at a that is affordable for any dealership. These communications fall into three distinct categories; event driven campaigns, time sensitive campaigns and ad hoc campaigns. Event Driven Campaigns: These campaigns are designed to communicate with the customer based on an action taken