Sales and Management training in the psychology of sales and marketing. We teach salespeople to think like a customer but still be a salesperson. Most salespeople lose the person in the process because they elevate the process over the person. We teach salespeople the psychology of motivators like the pleasure/pain concept, learning styles like auditory/visual/kinesthetic, body language and mirroring, and proactive selling. Managers will learn principles of influence; law of reciprocity, give/get, framing, retreat, social proof, optionizing, and more.