What can DrivingSales University
do for you?


Modern Automotive Sales Training

Is your sales team ready for today’s customers? Modern consumers expect more throughout their buying process. To increase volume and gross, your sales team needs to be trained in the latest selling techniques.

Sales Performance Management Effectiveness

Management is the key to improvement. DSU covers topics like hiring, process implementation and accountability. Power your managers to educate your team, roll out changes and make them stick.

Car Sales Process Optimization

Make sure that every step of the car buying process is perfect. DrivingSales University has developed hours of BDC training and pre-built templates to help you improve your process and customer experience.

Advanced Digital Marketing Training

We have hundreds of courses designed to help your dealership improve your overall digital marketing efforts. The result is a strategic plan for your dealership driving more qualified traffic and opportunities to your showroom.

Performance Lifts of DSU Dealers

The DrivingSales University curriculum and performance coaches work closely with dealerships to drive improvements in process, personnel and customer experience. The results speak for themselves.

+88%

Increase in Car Sales at
First Choice Ford

+140%

Increase in Close Ration at Lupient Infiniti

+50%

Improved Response Rate at Infiniti of Willow Grove 

Average Dealer Performance Improvement

+30%

Increased Lead to “Appointment Set”

+87%

Improved Lead Response Quality

+59%

Increased in Lead Response Time

Development Courses that People
Actually Enjoy!

Most training fails not because it isn’t fundamentally sound, but because it doesn’t engage the students.
DrivingSales University uses Instructional Design Science that engages users. See how users rate our curriculum.

"The content in this course is relevant to my needs."

Our curriculum does’t waste time. Each course is focused on results and what matters to each position in your dealership.

"I feel confident about applying what I learned to my role."

DSU courses are developed for practical application, with testing and consistent follow up.

"My overall satisfaction with this course is:"

Our team continually reviews feedback and improves the curriculum. Our belief is that development doesn’t have to suck.

Read what Dealership Sales People
are Saying

  • "Great information about how with todays customers have better information via internet and how we need to adapted and be more flexible with our sales process and delivering information."

  • "Thank you for investing on educational tools for your sales staff, even an old dog can learn new tricks. Please continue to find ways to make us better every day."

  • "The information was very helpful. It shows all the roles that each department plays and explains it in detail. It also gives you an idea on how to be successful as a sales associate."

  • "This course has helped me to learn how to follow the sales process our dealership has put into place and execute it accordingly."

  • "Very good course… very helpful with me being a new salesman."

  • "This course has helped me to understand what verbiage to use when speaking to a customer online."

  • "This course has helped me learn to organize and make sure my goals are clear for the month."