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Exclusive Blog Posts sortcreate  Become a Blogger chevron_right

Top 6 Things Car Dealers Do To Make Car Buying Difficult

Top 6 Things Car Dealers Do To Make Car Buying Difficult

[youtube https://www.youtube.com/watch?v=3R7Y3kZIDVg] Your Turn To Drive discusses Top 6 Things Car Dealers Do To Make Car Buying Difficult.  Jim D…

Choose the correct CRM for your dealership OR pay dearly

Choose the correct CRM for your dealership OR pay dearly

With all the CRMs on the market today, finding the right one for your dealership is becoming more challenging than ever. There have been massive changes in…

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

5 Benefits of Using Google AdWords Click-to-Message Ad Extensions

Looking for a new way to win over people more likely to send a text message than to call? Set up this free message extension for your text ads on the Googl…

Must-See NADA 100 Expo Displays for Fixed Ops

Must-See NADA 100 Expo Displays for Fixed Ops

New Orleans is ramping up for the 100th anniversary of NADA, and the convention promises to be outstanding. You’ll be entertained at the NADA100 Carn…

Why Social Media Marketers Won’t Replace Your Sales Team

Why Social Media Marketers Won’t Replace Your Sales Team

Social media is changing the marketing profession in remarkable ways. According to the Public Relations Society of America (PRSA), the social media analyti…

How To Find A Reliable Auto Body Repair Shop

How To Find A Reliable Auto Body Repair Shop

Finding a reliable and professional auto body repair shop is not as easy as it sounds. Unfortunately not every mechanic or auto repair shop will have your …

The Gap In Email Success - Part 3

The Gap In Email Success - Part 3

Yes Lifecycle Marketing recently released a study about gaps in email marketing. Check out the other parts of the series here: Part 1, Part 2. &n…

Are Remote Workers Happier Than Office Employees?

Are Remote Workers Happier Than Office Employees?

Here are some interesting insights about remote employees vs. office employees. I know many positions within a dealership don't have the option of remo…

General Community Posts sortcreate  Become a Blogger chevron_right

Pre-Roll: 5 Surefire Ways To Know That You’re Still Doing it Wrong!

Pre-Roll: 5 Surefire Ways To Know That You’re Still Doing it Wrong!

By Paul Caldwell It’s been almost 2 years since I made this promotional video impersonating President Donald Trump for my Digital Dealers session,…

Your Service Competition isn’t Other Dealers – It is Joe across the Street

Your Service Competition isn’t Other Dealers – It is Joe across the Street

Customers generally get their vehicle serviced close to home or work. Dealers are lucky that customers feel they should bring their new cars back to th…

Consumers Now Shop Online. Is YOUR Dealership Ready?

Consumers Now Shop Online. Is YOUR Dealership Ready?

Car sales today are a whole different process from how it was in the past. A few years ago it was pretty much a given that buying a car could easily en…

Video Marketing: Sell, Don’t Tell.

Video Marketing: Sell, Don’t Tell.

Why are we obsessed with television and movies? Because, just like books, they have the ability to capture our attention and transport us into fictiona…

Self Driving Cars News of the Week

Self Driving Cars News of the Week

Faster than Jet Screamer stole Judy Jetson’s heart, self driving cars are topping the headlines this week with innovations, new prototypes and news. What…

Top 17 Items on Womens New Years Wish List

Top 17 Items on Womens New Years Wish List

Below are the top 17 items on women’s New Year’s list when it comes to car dealerships and the service drive for 2017. Here’s an opportun…

Why Recalls Won’t Ever Go Away: Part 1

Why Recalls Won’t Ever Go Away: Part 1

Recalls have reached epidemic levels and stretch the resources of everyone involved – dealers, manufacturers and parts suppliers – as well …

PERQ Partners with AutoHook to Increase Website Conversion for Dealers

PERQ Partners with AutoHook to Increase Website Conversion for Dealers

This partnership includes the integration of PERQ’S high-engaging FATWIN platform with AutoHook’s high-converting incentive solutions and sales…

Get Ready: Artificial Intelligence is Coming to Your Dealership

Get Ready: Artificial Intelligence is Coming to Your Dealership

If you watched any TV over the holidays, you probably saw the commercials for Amazon Echo, affectionately known as Alexa, and for Google Home. These device…

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