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Paul Bracken

Paul Bracken

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Name: Paul Bracken
Title: Not Available
Company: FAULKNER INF WILLOW GROVE
Phone: Private
Location: Private , Private
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Blog Posts

Oracle Launches Marketing Program for Dealership Data

Oracle Launches Marketing Program for Dealership Data

REDWOOD CITY, Calif., Feb. 21, 2018 /PRNewswire/ -- Oracle Data Cloud today launched an advanced data training and marketing program to help savv…

How to Negotiate With a Liar

How to Negotiate With a Liar

I recently read an article in HBR titled: Managing Yourself: How to Negotiate with a Liar, by Leslie K. John. In our world we assume that most pe…

The Customer Journey Starts Long Before They Visit Your Showroom

The Customer Journey Starts Long Before They Visit Your Showroom

Are you thinking point-of-sale or all the points that lead to the sale? If you’re thinking of just point-of-sale, you may be hurting your bottom l…

Tip of the Day - "The Shadow Knows"

Tip of the Day - "The Shadow Knows"

"Who knows what evil lurks in the hearts of men? The Shadow knows!"  These were the opening lines of the famous Shadow "detective st…

Competing on Customer Experience: The Tangible Impact to Volume Brands

Competing on Customer Experience: The Tangible Impact to Volume Brands

Technology is disrupting the way most products and services are sold, and automotive retail is no exception. Car buyer expectations have grown exponentiall…

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