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Tracy Isselhardt

Tracy Isselhardt Dealer Principal

Profile

Name: Tracy Isselhardt
Title: Dealer Principal
Company: ISSELHARDT NISSAN JACKSON
Phone: Private
Location: Private , Private
Summary:
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Blog Posts

3 Tips to take Extreme Ownership of your Personal Brand

3 Tips to take Extreme Ownership of your Personal Brand

I am my Brand. Everything that we do and everything that we don't do is going to affect our personal brand. In today's world if y…

Accelerate Lead Conversion With Effective Lead Assignment

Accelerate Lead Conversion With Effective Lead Assignment

Lead generation is just the first step towards lead closing. With poor lead management, a hot lead can become cold and end up at the dealership next door. …

Why is it so hard to find good BDC staff?

Why is it so hard to find good BDC staff?

  For years I have hired for BDC's and it get harder and harder.  Even in markets where unemployment is high it seems like the automotive …

Three Changes to Facebook Ads (And What They Mean for Dealerships)

Three Changes to Facebook Ads (And What They Mean for Dealerships)

Facebook has been in the hot seat for months now. The trouble all started during the 2016 election cycle, when the once-unstoppable social network was bese…

Does a Cohesive Dealership Culture Hinge on Pay Plans?

Does a Cohesive Dealership Culture Hinge on Pay Plans?

If you want to stir up controversy, talking about pay plans is a great way to do it. The most common pay structure used in dealerships for both salespe…

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