Web-Based Credit Application

Pros: It's easy to fill out and get the results quickly, which is what customers want. The app itself brings in traffic.

Cons:

Pros: Good to know what the customer's credit is like when starting a deal, or even if they are just looking it provides more leads.

Cons:

Pros: Easy and quick to fill out and get an answer, customers like this.

Cons:

Pros: Customers will use this, it's easy for them to fill in and get the information they need.

Cons:

Pros: This saves us time if the customer has completed this. We all know where they stand credit-wise.

Cons:

Pros: Good to have this all done before the deal is started.

Cons:

Pros: Simple to fill our and answered quickly so the customer knows where they stand.

Cons:

Pros: Gets hits all the time. Works out good when everybody knows what the credit score is.

Cons:

Pros: It's a good way for the customer to have an idea of what they qualify for credit wise.

Cons:

Pros: People really like to know what they qualify for, this is a great tool for that.

Cons: