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Advent Resources

Advent Resources

Advent Resources CRM

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About the Product

CRM Control offers a powerful Web-based tool to help you better manage your prospects throughout the sales process. Often times, the most difficult task of implementing a CRM is enforcing its use by your sales staff. Advent enables you and your management to closely audit your sales staff’s usage of the software, making sure you get the most out of your investment. In the automotive retail world, minimizing the cost of attracting and retaining customers is one of the keys to profitability. The costs associated with finding new customers means that every customer contact should be maximized, to ensure the greatest impact throughout the process. The more opportunities that a customer has to conduct business with your dealership the better, and one way of achieving this is by capturing and integrating leads through the various sales channels: Internet, phone, and showroom ups. And the more channels you have, the greater the need to automate the interaction with your customer base. Advent

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Product Summary

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Recent Verified Ratings

Dealer Rating
Reviewed by a Dealer Professional Dec 27, 2011
Recommended: YES
✅ Verified Rating

Pros: Easy desking solution and great finance product. Upgrades have been beneficial over the years. Time stamped notes from different managers make communication easier for customer relations department. Team that heads up the reports function is always awesome.

Cons: Support team is very slow to respond with system issues reported by sales department.

Dealer Rating
Reviewed by an Owner Dec 27, 2011
Recommended: NO
✅ Verified Rating

Pros: Older system but it still works.

Cons: Software has multiple glitches, with screens freezing and not saving information all the time.

Dealer Rating
Reviewed by a Salesperson Dec 19, 2011
Recommended: YES
✅ Verified Rating

Pros: Excellent

Cons: None

Dealer Rating
Reviewed by an Owner Dec 16, 2010
Recommended: YES
✅ Verified Rating

Pros: Desking

Cons: CRM

Dealer Rating
Reviewed by a BDC Manager Oct 27, 2010
Recommended: NO
✅ Verified Rating

Pros: Advent CRM is not a comprehensive CRM tool nor does it improve a store's performance because it does not have a robust reporting tool, does not handle effective email campaigns, and one of the worst technical support groups. Desking Tool is their strength.

Cons:

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