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If you were interviewing someone for a position with your company and they admitted that they didn't know anything about the new trends and innovations taking place in their field, what would you think? Likely, what you would think is "next candidate, please." In today's business world, job-seekers are expected to stay current with the happenings taking place in their area of interest. There was a time when those happenings were very much job-specific and anything having to do with technology fell squarely on the shoulders of I.T. That time has passed. Web 2.0 technologies lifted the veil of mystery surrounding computing technology and made it accessible to everyone. Today, if you're not staying current with Web 2.0 technologies' impact on business, then you're just not staying current. Period.
No matter which department you're in, Web 2.0 technologies have had an impact. If you've been ignoring their prevalence and adoption, you're at risk of falling behind in your career and your business is at risk of losing ground to its competitors who are tuned into this trend.
Here at ReadWriteWeb, we deliver news about Web 2.0's impact on business in addition to news about web technologies in general. Depending on your area of interest, you can find a lot of great information on this subject in our archives. Or simply bookmark this post for easy reference.