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While most dealerships understand that mobile is
growing exploding, its not always clear how a dealerships can capitalize. No matter how you currently run your advertising (PPC, Television, Radio, Mobile apps, etc), one thing needs to be made clear: if you are spending all this money on advertising to drive customers to your digital properties and nearly half that traffic is coming from smartphones, its time you started shopping around for a quality mobile presence the same way you do your desktop website and CRM.