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Amy Taggart

Amy Taggart Marketing Manager

Exclusive Blog Posts

Tips for Selling More Small Cars at Your Dealership

Tips for Selling More Small Cars at Your Dealership

If you own a car dealership, you might have found that a lot of people who come in are looking for trucks, sports utility vehicles and roomy sedans. Ev…

Stocking & Pricing Inventory: Interview With Brian Finkelmeyer

Stocking & Pricing Inventory: Interview With Brian Finkelmeyer

Brian Finkelmeyer, Direct of Business Development at vAuto, discusses the dos and don'ts of pricing and stocking inventory. …

How to Engage "Ready to Buy" Shoppers

How to Engage "Ready to Buy" Shoppers

The stakes are high: sales are slipping, your competition is stiff, and today’s shoppers are the most savvy yet. But there’s good news – there are a…

Upcoming Webinar: Use Your Showroom to Show, Not Sell

Upcoming Webinar: Use Your Showroom to Show, Not Sell

Ecommerce is on the rise, and today's customers walk into your showroom better-informed than ever before. 9 out of 10 customers are more likely to…

Interview with Shannon Crane: Building a Successful BDC

Interview with Shannon Crane: Building a Successful BDC

When Shannon Crane, founder of BDC PowerConsulting, started out as a BDC Manager at a local dealership, she was “as green as it gets.” Not only…

What's Your Plan for Dealing with These "Interesting Times?"

There's a quote floating around out there that says:  "May you live in interesting times." It's usually characterized as a curse, meaning that the most desirable state of things is to drift along without any dramatic turn of events. Status quo, without any surprises.

It's safe to say that we're all living in interesting times right now.

For the automotive industry in particular, the restatements of 2011 and 2012 auto sales estimates and drops in consumer confidence last week, coupled with the out-and-out acts of God that disrupted the supply chain out of Japan earlier in March, make it one of the most "interesting" years on record.

But there are some glimmers of hope.

Banks are still lending more freely, and interest rates are still at historic lows. What this means for consumers is that now they have the opportunity to shop around for the best rates to get into a car.

And even though they're starting to slow, used car prices are up 30% this year, so there's a huge opportunity out there for auto dealers to increase their inventory turnover and margins -- if they can connect with the right buyers.

Use these unusual market conditions to reassess how you're managing your lot. How are you making the best of these circumstances? Is there something you could be doing differently to bring more prospects to your store? How can you expand your reach? What does your inventory mix look like?

These are questions you should be asking on a regular basis anyway -- but now you have even more reason to.

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