Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Amy Taggart

Amy Taggart Marketing Manager

Exclusive Blog Posts

What’s the Big Deal About Millennials?

What’s the Big Deal About Millennials?

At this point, you’ve probably read countless posts, memes and articles about what millennials are ruining, how they are changing the way things are …

Tips for Selling More Small Cars at Your Dealership

Tips for Selling More Small Cars at Your Dealership

If you own a car dealership, you might have found that a lot of people who come in are looking for trucks, sports utility vehicles and roomy sedans. Ev…

Stocking & Pricing Inventory: Interview With Brian Finkelmeyer

Stocking & Pricing Inventory: Interview With Brian Finkelmeyer

Brian Finkelmeyer, Direct of Business Development at vAuto, discusses the dos and don'ts of pricing and stocking inventory. …

How to Engage "Ready to Buy" Shoppers

How to Engage "Ready to Buy" Shoppers

The stakes are high: sales are slipping, your competition is stiff, and today’s shoppers are the most savvy yet. But there’s good news – there are a…

Upcoming Webinar: Use Your Showroom to Show, Not Sell

Upcoming Webinar: Use Your Showroom to Show, Not Sell

Ecommerce is on the rise, and today's customers walk into your showroom better-informed than ever before. 9 out of 10 customers are more likely to…

Are You Protecting Your Customers?

It's unofficially Consumer Privacy Awareness month here at Carloan.com, which means we're focusing on how auto dealers work with sensitive customer information.

As I wrote about earlier, this is a topic close to our hearts because of the sheer volume of  car loan applications we work with on a daily basis. Each one of those applications is a person who applied online, in good faith, expecting to be able to talk to someone about buying a car. They put their trust in us to handle their information confidentially and make sure that we are not putting them at risk for identity theft.

We work hard to make sure that we're upholding our part of the bargain.

So I turn the question to you out in the field: what are you doing to protect your customers when they provide you with all the goodies that come on an application for financing?

We'll provide you with some tips and best practices as this series of posts continues, but here's a little food for thought, courtesy of Lifehacker:

"ID thieves can use an social security number to procure your medical benefits, social security, unemployment, file false tax returns, and even pawn off their criminal charges when they have run-ins with the law on you. The possibilities are limitless with the right information and an informed thief. A credit report will not show you if anyone is running up criminal charges as you, using your medical insurance to finance medical procedures, or creating a fraudulent job history report by working under your information."

[Full article is here]

Putting aside the legal implications for your dealership if you're at fault -- you don't want to be the person responsible for that happening to one of your customers, do you?

Watch this space and follow us on Twitter to read the rest of this series.

 Unlock all of the community & features  Join Now