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Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
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Anne Fleming

Anne Fleming President & Car Buying Advocate

Exclusive Blog Posts

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

It’s no secret that women make up a small portion of the dealer workforce and turnover among women is high. By not attracting and retaining women in the …

Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

I had the chance to interview Bill Playford about car subscription services, and how they're going to change the marketplace. Take a look what this ins…

Be The Exception

Be The Exception

How brilliant marketers find and follow what makes their stories different in a world full of average content DrivingSales is excited to announce th…

Keeping Up with the Joneses in Quick Lube

Keeping Up with the Joneses in Quick Lube

More than half of all sales customers will abandon your dealership’s service department in the first year. It’s a widely varying statistic &nda…

It Has Never Been Easier To Be Average

It Has Never Been Easier To Be Average

It has never been easier to be average. This post was written by Jay Acunzo, who will be speaking at the upcoming DrivingSales Executive Summit in Octob…

How Customer-Centric is Your Dealership? Take the Test!

We are well into December. It's time to take stock of your year and your accomplishments. It’s definitely time to have fun and to be mindful of what is ahead. As we turn the corner into a new year, 2015, today’s Women’s Wednesday you are invited to take a short, interactive quiz to evaluate where there is room to expand your dealership’s customer excellence. And in doing so, your competitive edge.

The idea to establish a quick test came from a family of dealerships with extraordinarily high CSI and WSI (Women Satisfaction Index) scores. They asked Women-Drivers.com to establish a baseline to gauge how they compared to other dealerships in order to further increase customer loyalty and engagement for their business. We interviewed a number of other forward-thinking dealers in the following areas: Sales, Service, BDC, Brand Reputation, Concierge Services, Social Media, etc.

Litmus Test Take Aways
After completing the 12-question test, dealers are assessed and scored into one of four categories: Leading the Pack, Standing Tall, Holding Your Own and Missing the Mark. In this highly competitive industry, dealers are constantly looking for new ways to expand their level of customer service and retention.

Some simple recommendations are provided upon completion of 4aea6c7d1f0fd79238ef63e4bba78349.jpg?t=1the quiz such as courtesy cars and a child-friendly area. These are not novel ideas, yet it is surprising how many dealerships have yet to embrace fairly effortless changes such as these. The quiz feedback also includes innovative initiatives in each of the four categories to stretch your customer service and standards to meet the changing landscape of the customer. What's your score?

Get Started Here: www.HowFriendlyisYourDealership.com to take the test

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