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Jared Hamilton
From: Jared Hamilton
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Arnold Tijerina

Arnold Tijerina President & Corporate Storyteller

Exclusive Blog Posts

10 Things in Sales that will Never Change

10 Things in Sales that will Never Change

Here is my take on 10 things that will never change in Sales.  When you have a clear understanding of how these 10 things work, you'll undoubtedly…

Are You Selling Service Contracts in the Lane?

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Several dealers reported record months in the service drive. With a record number of RO’s hitting the lanes each day, it is a gold mine for selling s…

Women in the Dealer Workforce: Where We Are & Where We Can Go

Women in the Dealer Workforce: Where We Are & Where We Can Go

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Car Subscriptions - Q and A with Bill Playford

Car Subscriptions - Q and A with Bill Playford

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Twitter Announces Photo Tagging & Multiple Photos In A Single Tweet

Twitter recently announced the rollout of two new features: multiple tags of people in a photo and multiple photos per tweet. These two new features will allow Twitter users to tag up to 10 people in a photo in a single tweet without affecting the 140-character limit. This is extremely valuable to twitter users, including dealerships, as there are many times that tagging multiple Twitter users with simple @ mentions takes up a considerable amount of characters within a tweet. The ability to tag people in tweets will allow you to have the opportunity to alert up to 10 people while still maintaining a legible tweet.

The new multiple photo feature gives users the ability to include up to four photos in a single tweet which is then automatically turned into a collage. This will allow dealers to better showcase vehicles utilizing the Twitter social platform. Dealers who strategically use Twitter to target in-market car shoppers will be better able to display their vehicles to potential buyers using the Twitter platform. It’s long been considered best practice to use multiple pictures to market inventory. However, if you are in conversation with a car buyer in your market on Twitter, up till now you could only tweet a single photo so your only alternative was to either stick with one photo or send multiple tweets.

Twitter users should welcome these new features, as it will allow for the inclusion of more people in a Twitter conversation without detracting from the core message. One must simply ensure that a photo is included in any conversation that a user wishes to have with multiple people.

If your dealership hasn’t been using Twitter as a prospecting tool, you should really consider learning how this easy and quick method of interacting with people in your area can lead to more sales. 

Chris Halsey
And thus begins another innovation to bring Twitter one step closer to being a Facebook knockoff.
Robert Karbaum
They really are getting to the point where logically they should just merge. The differences at this point really are related to post length.
Arnold Tijerina
A Twitter and Facebook merger would be HUGE. I think it would be counter-productive for them both though. There are different types of users for each platform. If Twitter started "censoring" newsfeeds a la Facebook, people would leave in droves.
Robert Karbaum
Yes, Twitter has done well of being a universal voice of the people. Unfortunately long term that isn't necessarily profitable; a problem Twitter is currently deep in.
Chris Halsey
This is a common problem I see in consumerism. Even though you can argue that Facebook and Twitter and competitors, they really serve different functions in the social landscape. But when you get into a competitive stance as a consumer you try to emulate your "competitor" thinking you can bet them out in a classic Coke v. Pepsi type war instead of focusing on what makes your product unique. Twitter should stick to perfecting their platform and not trying to be a Facebook knock off.

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