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Jared Hamilton
From: Jared Hamilton
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Ashley Mabery

Ashley Mabery Director | Retail Performance

Exclusive Blog Posts

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

Tips for Leaving a Voicemail

Tips for Leaving a Voicemail

The Voicemail So you receive an internet lead and you call and they don't answer...now what? We leave a message right? Let's say the customer in…

Keeping the In-Person Touch While Selling Cars in the Digital Age

Keeping the In-Person Touch While Selling Cars in the Digital Age

  For better or worse, the internet has become an indispensable appendage in our every day lives. Many of us would rather spend every minute glued …

Akio Toyoda Announces e-Palette Future for Toyota, It’s More than a Concept "Vehicle"

Akio Toyoda Announces e-Palette Future for Toyota, It’s More than a Concept "Vehicle"

On day one of the 2018 CES Show, an enthusiastic crowd of 400+ media gathered at Mandalay Bay to hear Akio Toyoda’s vision of the future.  Akio …

Trust Isn't Limited to Just Offering Pricing & Services Online

Trust Isn't Limited to Just Offering Pricing & Services Online

Trust is imperative as it offers the customer the peace of mind that they have made the right decision regarding the servicing of their vehicle. And while …

Mobile friendly websites and Google

A constant mantra of digital marketing is “mobile-friendly".  The reason is quite simple - a majority of users access the web via a smartphone or tablet.  Because this includes shoppers, having a mobile-friendly site is key to creating an attractive shopping experience.
 
Google is acknowledging this trend with its most recent updates.  Sites that are deemed as not “mobile-friendly" by Google will theoretically be penalized in search engine rankings.  If your site is not mobile-friendly yet, it might suffer a hit in ranking on mobile devices.
 
Google’s recommended approach is responsive web design.  Besides that, some key factors Google looks at include font size, page width, whether or not flash is used (avoid it) and how close together links are.
 
If a business can't get their site up to Google's standards right away, they can still make changes down the line and rebuild their rankings.  How are you all coping with Google's algorithm change?

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