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Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
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Ashley Poag

Ashley Poag Marketing Specialist

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What an Apple Store Can Teach Dealerships about Selling Accessories

Apple stores are one of the most successful retail stores in the world. In 2009, when retail sales declined around 2%, Apple’s retail sales rose roughly 7%. According to The Mac Observer, one of their largest growing product segments is accessories...iPad owners tend to average spending $150+ on accessories. Yahoo Finance reports Apple’s in-store retail accessories sales increased 85% from 2011 to 2012. And, technology experts believe that if others want to compete they will have to partner with an accessories maker.

How can dealerships replicate Apple’s success selling accessories?

click the link for the entire post and to watch the video!

Bryan Armstrong
Accessories are a huge industry that most Dealers are not capitalizing on. It all starts with asking!
Ashley Poag
Bryan you are exactly right! Thanks for the comment.

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