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Jared Hamilton
From: Jared Hamilton
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Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Upcoming Webinar: Show with Your Showroom, Sell with Your Website

Today's customers walk into your showroom better-informed than ever before. Because they've done their research ahead of time, 89% walk into t…

Tips for Leaving a Voicemail

Tips for Leaving a Voicemail

The Voicemail So you receive an internet lead and you call and they don't answer...now what? We leave a message right? Let's say the customer in…

Keeping the In-Person Touch While Selling Cars in the Digital Age

Keeping the In-Person Touch While Selling Cars in the Digital Age

  For better or worse, the internet has become an indispensable appendage in our every day lives. Many of us would rather spend every minute glued …

Akio Toyoda Announces e-Palette Future for Toyota, It’s More than a Concept "Vehicle"

Akio Toyoda Announces e-Palette Future for Toyota, It’s More than a Concept "Vehicle"

On day one of the 2018 CES Show, an enthusiastic crowd of 400+ media gathered at Mandalay Bay to hear Akio Toyoda’s vision of the future.  Akio …

Trust Isn't Limited to Just Offering Pricing & Services Online

Trust Isn't Limited to Just Offering Pricing & Services Online

Trust is imperative as it offers the customer the peace of mind that they have made the right decision regarding the servicing of their vehicle. And while …

Recent Comments

Tori Zinger
5 2018 New Year's Resolutions Suggestions for Your Dealership

Tori Zinger  To piggyback on what Brandin said, if you're new to sales, you may not have that confidence already. I know I didn't when I first started selling cars! Guess what? I faked it, and soon enough, I didn't have to fake it anymore -- the more you learn and soak in, the more confident you become!

Vidushi Jain
🍔What If Ordering A Burger Was Like Buying A Car?

Vidushi Jain  Few months back I was in the market to buy a car and I can totally relate.

Al Amersdorfer
5 2018 New Year's Resolutions Suggestions for Your Dealership

Al Amersdorfer  Thanks for sharing such a great blog Vincent. Number one and three has really become very important these days. Specially social media presence as now days everyone has their profile on social media channels and they love to visit or learn about new things from there. If a business now days want to grow on large scale they should use social media marketing tools. And they must have right people in their team whether its their sales team or they have any BDC Consultant who will improve their staff performance for the betterment of dealership

Brandin Wilkinson
How to Improve Your Marketing Strategy

Brandin Wilkinson  Good article Dennis, hard to beat word of mouth for the best quality of advertising.  Keep up the great work!

Matt Weinberg
75% of Consumers want to buy online

Matt Weinberg  @William Phillips  I'll start by pointing out that I'm in a dealership almost every single work day, including dealers in 4 different states this week alone. I also come from working retail in dealerships for years. I've been talking dealers off 3rd parties for more than 10 years and I have been in the business long enough to remember when AOL faxed us leads with no email address on it. So who is making flawed, poor assumptions here? Second,  you called out Brandin for his tone and suggested he made it "personal". Your sarcastic tone when you write things like "wow 2 plate holders" is not any better. For the record,  I'm not offended by your sarcasm,  nor do I care, but I did want to point out that you were quick to violate your own suggestion.  Furthermore,  I do think it could be perceived as insulting when you suggest that I'm just out too make a buck off of dealers and assume that I have no interested in helping them grow their business and be successful.    Also,  let's be clear that you have your own agenda as well.  AIM is not exactly the America Red Cross or Public Library. You have a vested interest in the way you are teaching and training process to dealers. In reality,  dealers moving in this transparent direction could be detrimental to your business. I'm sure you will think of way to spin why this isn't true, since in fact you are an expert at training people how to "position" themselves and the dealership they work at. Looking forward to that ramble :) Cars.com and Cargurus are making millions off dollars in profit. While the only public record off AutoTrader was when the filed for IPO in 2013 and showed $41M in profit off of $563M in revenue. They leveraged that pretty well,  so I'm also not following this idea that 3rd parties haven't been successful.  I think you will definitely have to concede Carvana 's success at some point (though not today). Anyway,  only time will tell on some of these topics. I believe you will see some major shifts in this area overt the next 12-24 months. 

Matt Weinberg
75% of Consumers want to buy online

Matt Weinberg  @David Ruggles The middle man right now are the 3rd parties, not the dealers. They are getting between dealers and their customers.  You and your dealers can keep paying the 3rd parties. Mine are eliminating them.  The cost per sale according to NADA is still over $600 just like it was in 2005. Why is that when the internet was suppose to drive advertising cost down? 

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