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automotiveMastermind Blog Posts

4 Types of Automotive Data to Help You Sell More Cars

by Rana Meier 6 days ago

4 Types of Automotive Data to Help You Sell More Cars

by Rana Meier 6 days ago
When it comes to automobile marketing and sales, there is certainly not a “one-size-fits-all” approach. Car shoppers are unique in their budgets and ve…
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How Dealerships Can Maximize Their Holiday Sales

by Rana Meier Last Week

How Dealerships Can Maximize Their Holiday Sales

by Rana Meier Last Week
As we approach the end of the year, holiday car sales are upon us, with Black Friday and Christmas being the tentpoles of many dealerships’ end-of-year s…
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2020 Auto Industry Trend Predictions: What’s Next in Auto Sales

by Rana Meier October 31st

2020 Auto Industry Trend Predictions: What’s Next in Auto Sales

by Rana Meier October 31st
U.S. auto industry trends aren’t very positive these days with auto dealers watching forces beyond their control put a damper on dealership sales and pro…
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The Value of Video in Your Dealership’s Marketing Strategy

by Rana Meier October 21st

The Value of Video in Your Dealership’s Marketing Strategy

by Rana Meier October 21st
With car sales down this year, dealers are always looking for an edge in organic lead generation. Challenges facing dealerships often present great opportu…
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3 Ways Dealerships Can Retain Car Sales

by Rana Meier October 11th

3 Ways Dealerships Can Retain Car Sales

by Rana Meier October 11th
A customer walking into a showroom is often the first step in the car buyer journey. Next, is getting them to come back for regular vehicle service and mai…
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7 Steps to Create a Dealership Customer Strategy

by Rana Meier October 11th

7 Steps to Create a Dealership Customer Strategy

by Rana Meier October 11th
Customer experience (CX) is more than customer service. While customer service certainly influences CX, the concept extends throughout the entire relations…
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The SMS Marketing Strategy Every Dealership Needs

by Rana Meier September 20th

The SMS Marketing Strategy Every Dealership Needs

by Rana Meier September 20th
Smart phone users in the United States send 764 text messages and place 164 phone calls per month. Without a doubt, younger generation users skew that data…
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Improve the Dealership Customer Experience (CX) Before the Customer Even Arrives

by Rana Meier August 26th

Improve the Dealership Customer Experience (CX) Before the Customer Even Arrives

by Rana Meier August 26th
Historically, relationships with customers began when they walked through your showroom doors. Today, thanks to the Internet, sophisticated marketing campa…
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How to Improve Your Car Dealership’s Sales Team

by Rana Meier July 22nd

How to Improve Your Car Dealership’s Sales Team

by Rana Meier July 22nd
A productive and efficient sales team is the lifeblood of a dealership. While many auto dealer sales trainings focus on big-picture tips and tricks, not en…
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4 Ways Dealerships Can Sell More Cars by Bringing in More Customers

by Rana Meier June 25th

4 Ways Dealerships Can Sell More Cars by Bringing in More Customers

by Rana Meier June 25th
As game-changing as the Internet has been for dealers, the best way to sell more cars at a dealership continues to be getting more customers in the door an…
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How to Increase Dealership Service Drive Profitability – Tips on Running a Service Department

by Rana Meier June 10th

How to Increase Dealership Service Drive Profitability – Tips on Running a Service Department

by Rana Meier June 10th
How can your dealership increase its service drive profitability? As consumers wait longer than ever before between new vehicle purchases, refining your de…
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How to Increase Dealership BDC Effectiveness

by Rana Meier June 3rd

How to Increase Dealership BDC Effectiveness

by Rana Meier June 3rd
With the rise of the Internet, many dealerships have launched Business Development Centers, or BDCs, and charged those teams with the mission of converting…
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Everything Dealers Need to Know About AI in the Automotive Industry

by Rana Meier May 17th

Everything Dealers Need to Know About AI in the Automotive Industry

by Rana Meier May 17th
When the topic of “artificial intelligence in the automotive industry” comes up, most people probably have visions of autonomous vehicles humming throu…
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How Do Your Customers Measure Their Experience at your Dealership?

by Rana Meier April 29th

How Do Your Customers Measure Their Experience at your Dealership?

by Rana Meier April 29th
​​​​​​​Using data to help your sales staff truly understand their customers and anticipate their needs will lead to a better overall experien…
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Three Tips to Create a Dealership Culture Driven by Customer Experience

by Rana Meier April 29th

Three Tips to Create a Dealership Culture Driven by Customer Experience

by Rana Meier April 29th
Shaping company culture around the customer experience is what led Amazon to become one of the most successful companies of all time. In this article, auto…
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Top 3 Auto Industry Trends for Q1 2019

by Rana Meier April 16th

Top 3 Auto Industry Trends for Q1 2019

by Rana Meier April 16th
Automotive sales forecasts are leaving many dealers feeling less than optimistic about the future of dealership sales. In order to remain profitable in a f…
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The State of Automotive Financing: What Dealers Need to Know

by Rana Meier April 8th

The State of Automotive Financing: What Dealers Need to Know

by Rana Meier April 8th
Don’t close down your F&I department just yet, as it turns out the dealer-assisted loan might not be dead after all. Despite what some media reports rece…
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NADA 2019 & Mastermind’s Journey of Disrupting the Industry

by Rana Meier February 4th

NADA 2019 & Mastermind’s Journey of Disrupting the Industry

by Rana Meier February 4th
Six years ago, Mastermind attended our first National Automobile Dealers Association (NADA) Show in San Francisco, with a small 10x10 booth. We disrupted t…
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Dealers Watch Detroit for Industry News and New Launches

by Rana Meier January 29th

Dealers Watch Detroit for Industry News and New Launches

by Rana Meier January 29th
2019 was the last year the global automotive industry’s leadership had to brave Detroit’s January weather to participate in the North American Interna…
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Mastermind announces Market EyeQ to Help Dealers Expand Their Customer Base to Increase Sales

by Rana Meier January 26th

Mastermind announces Market EyeQ to Help Dealers Expand Their Customer Base to Increase Sales

by Rana Meier January 26th
automotiveMastermind (Mastermind), a leading provider of predictive analytics and marketing automation solutions for dealerships and manufacturers, today a…
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automotiveMastermind and TransUnion Partner to Help Dealers Build Sales with Service Drive Customers

by Rana Meier January 24th

automotiveMastermind and TransUnion Partner to Help Dealers Build Sales with Service Drive Customers

by Rana Meier January 24th
automotiveMastermind and TransUnion today announced a partnership to help dealers identify highly qualified customers coming to the dealership fo…
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automotiveMastermind Appoints Vice President of Sales and Chief Technology Officer

by Rana Meier January 23rd

automotiveMastermind Appoints Vice President of Sales and Chief Technology Officer

by Rana Meier January 23rd
automotiveMastermind® (Mastermind), a leading provider of predictive solutions for dealerships, today announced the appointment of Kos Jha as Chie…
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Automotive Tech & Trends: Getting Ready for 2019

by Rana Meier January 14th

Automotive Tech & Trends: Getting Ready for 2019

by Rana Meier January 14th
The holidays are behind us, and the new year lies ahead. What do recent developments in the technology and automotive industries suggest might be on tap fo…
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2019: A Year of Demand for Dealers

by Rana Meier January 7th

2019: A Year of Demand for Dealers

by Rana Meier January 7th
​​​​​​​If there’s one word that looks like it will define 2019, it’s “demand.” Consumer demand for new or used vehicles is expected t…
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The Lessons of 2018: Sell Smart, Relationships Matter, Embrace Product Change

by Rana Meier Dec 31, 2018

The Lessons of 2018: Sell Smart, Relationships Matter, Embrace Product Change

by Rana Meier Dec 31, 2018
A strong automotive industry started to cool off in North America in 2018, while slow moving product trends suddenly showed up on dealership floors with a …
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SUVs and EVs: Top Industry Trends and Takeaways from the 2018 LA Auto Show

by Rana Meier Dec 24, 2018

SUVs and EVs: Top Industry Trends and Takeaways from the 2018 LA Auto Show

by Rana Meier Dec 24, 2018
Auto show season is officially upon us! The 2018 LA Auto Show kicked off the season earlier this month featuring nearly 1,000 cars, trucks and SUVs, wit…
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Consumers are Buying Cars in New Ways. Here's How You Adapt and Win

by Rana Meier Dec 17, 2018

Consumers are Buying Cars in New Ways. Here's How You Adapt and Win

by Rana Meier Dec 17, 2018
When the Internet first began to play a role in car buying, many dealers were concerned they would lose influence over their customers and become simply a …
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5 Tips to Improve Customer Experience Before Year-End

by Rana Meier Dec 11, 2018

5 Tips to Improve Customer Experience Before Year-End

by Rana Meier Dec 11, 2018
While it might feel like we’re at the end of 2018 with a month and a half left in the year, another way to look at it is that we’ve still got a tenth o…
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IHS Markit Announces Acquisition of automotiveMastermind Inc.

by Rana Meier Sep 26, 2017

IHS Markit Announces Acquisition of automotiveMastermind Inc.

by Rana Meier Sep 26, 2017
IHS Markit (Nasdaq: INFO), a world leader in information, analytics and solutions, today announced the acquisition of automotiveMastermind Inc., …
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When Office Meetings Leave the Office Behind

by Rana Meier Sep 26, 2017

When Office Meetings Leave the Office Behind

by Rana Meier Sep 26, 2017
http://mstrmind.us/nytimesofficespace …
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aM Listed 7th on the 2017 Inc. 5000 List of Fastest-Growing Private Companies in America

by Rana Meier Sep 26, 2017

aM Listed 7th on the 2017 Inc. 5000 List of Fastest-Growing Private Companies in America

by Rana Meier Sep 26, 2017
aM is ranked seventh on the Inc. 5000 List, the most prestigious ranking of the nation's fastest-growing private companies. As one of the cou…
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aM Shortlisted for 2017 SaaS Awards

by Rana Meier Sep 26, 2017

aM Shortlisted for 2017 SaaS Awards

by Rana Meier Sep 26, 2017
aM has been named a finalist in the 2017 SaaS Awards in the following categories: Best User Experience (UX), User Interface  (UI) or Design …
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aM has now added VW to its portfolio, making it aM's 12th brand

by Rana Meier Sep 26, 2017

aM has now added VW to its portfolio, making it aM's 12th brand

by Rana Meier Sep 26, 2017
Each independently owned and operated Volkswagen dealership is now able to partner with automotiveMastermind, the leading predictive analytics technology c…
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Gillrie Institute names aM as one of the top 5 auto tech companies to keep an eye on.

by Rana Meier Sep 26, 2017

Gillrie Institute names aM as one of the top 5 auto tech companies to keep an eye on.

by Rana Meier Sep 26, 2017
http://paulgillrie.com/5-auto-tech-vendors-keep-eye/ …
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aM Selected As 2017 Red Herring Top 100 North America Winner

by Rana Meier Sep 26, 2017

aM Selected As 2017 Red Herring Top 100 North America Winner

by Rana Meier Sep 26, 2017
aM has been selected by Red Herring as one of the Top 100 North America award winners. As one of the technology industry's most prestigious p…
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aM has now added Porsche to its portfolio, making it aM's 11th brand

by Rana Meier Sep 26, 2017

aM has now added Porsche to its portfolio, making it aM's 11th brand

by Rana Meier Sep 26, 2017
automotiveMastermind has now added Porsche to its portfolio, making it aM's 11th brand   http://mstrmind.us/porschepr062017 …
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automotiveMastermind Quadruples Office Space

by Rana Meier Sep 26, 2017

automotiveMastermind Quadruples Office Space

by Rana Meier Sep 26, 2017
automotiveMastermind has struck a deal to move into 32,000 square feet at 1 Park Ave. from 8,000 square feet at 123 William St.   http://mstrmin…
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CBT Automotive Network Interview

by Rana Meier Sep 26, 2017

CBT Automotive Network Interview

by Rana Meier Sep 26, 2017
Andrew Gillman's interview with CBT Automotive Network is now up! Click the link to see the interview in full. http://mstrmind.us/CBTinterview …
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Wards Auto Article Publication

by Rana Meier Sep 26, 2017

Wards Auto Article Publication

by Rana Meier Sep 26, 2017
Big thank you to Wards Auto for taking the time out to publish an article on automotiveMastermind featuring Marco Schnabl Johannes Gnauck and Andrew Gillma…
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Infiniti Dealerships Can Boost Sales and Customer Retention Using Big Data Analytics

by Rana Meier Mar 13, 2017

Infiniti Dealerships Can Boost Sales and Customer Retention Using Big Data Analytics

by Rana Meier Mar 13, 2017
About automotiveMastermind Founded in 2012, automotiveMastermind is the leading provider of predictive analytics and marketing automation technology for t…
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What are the Benefits of Big Data if it isn’t Leveraged Properly?

by Rana Meier Mar 7, 2017

What are the Benefits of Big Data if it isn’t Leveraged Properly?

by Rana Meier Mar 7, 2017
One of the many definitions of big data is the “ability of society to harness information in novel ways to produce useful insights or goods and servi…
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automotiveMastermind Appoints Key Executives

by Rana Meier Feb 16, 2017

automotiveMastermind Appoints Key Executives

by Rana Meier Feb 16, 2017
NEW YORK, Dec. 21, 2016 /PRNewswire/ -- automotiveMastermind, the leading predictive analytics and marketing automation technology for autom…
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Big Data Analytics to Drive Sales at Toyota Dealerships

by Rana Meier Feb 16, 2017

Big Data Analytics to Drive Sales at Toyota Dealerships

by Rana Meier Feb 16, 2017
NEW YORK, Jan. 12, 2017 /PRNewswire/ -- With so many brands and models for consumers to choose from, automotive dealerships and manufacturers f…
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automotiveMastermind Showcases Predictive Analytics Technology

by Rana Meier Feb 16, 2017

automotiveMastermind Showcases Predictive Analytics Technology

by Rana Meier Feb 16, 2017
NEW YORK, Jan. 24, 2017 /PRNewswire/ -- Automotive dealers compete to target the right customer at the right time with the right offer and mess…
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