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Autotrader

Autotrader

Alpha

 Rate Product
Star Rating Distribution:
7
2
2
0
1
Rating by Job Title:

Contact Info

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About the Product

Dominate your market and be the first dealer brand and inventory car shoppers see when they search.

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Last edited by Brent Noble on Sep 7, 2016

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Product Summary

Star Rating Distribution:
7
2
2
0
1

Recent Verified Ratings  Rate a Vendor

Recent Verified Ratings

Great online advertising
Reviewed by an Internet Salesperson Last Week
Recommended: YES
✅ Verified Rating

Pros: Has been a great way for us to get our inventory in front of potential, in market people!

Cons: none

Straight forward, brings in leads
Reviewed by a Dealer Professional Dec 16, 2016
Recommended: YES
✅ Verified Rating

Pros: Their website is nothing fancy and that works perfectly! They show our inventory, they give the customer the ability to contact us and give them the information they need. They bring in really great leads.

Cons: none

Great online lead provider
Reviewed by an Internet Salesperson Dec 16, 2016
Recommended: YES
✅ Verified Rating

Pros: This is a great online lead provider to have! They know what they're doing and have brought tons of great leads! They are easy and great to work with, very friendly and professional!

Cons: None so far

Gives us a big web presence!
Reviewed by an Internet Director Nov 14, 2016
Recommended: YES
✅ Verified Rating

Pros: It gives us the ability to reach potential buyers that we wouldn't be able to reach locally!

Cons: None so far

Its a great lead provider!
Reviewed by a Sales Manager Nov 14, 2016
Recommended: YES
✅ Verified Rating

Pros: Its a great way to get leads! It also gives customers the chance to go through our entire inventory right on the website

Cons: no cons

Great lead service
Reviewed by Internet Sales Aug 31, 2016
Recommended: YES
✅ Verified Rating

Pros: AutoTrader is well known and customers know that when they search here they are going to be contacted by someone and they are interested shoppers. That makes it easy to reach someone and convert the lead to a sale. My cars sell pretty quick, so it's also easy for me to get that customer into my dealership to shop for alternate cars similar to what they want.

Cons: None

Reliable source for leads
Reviewed by Internet Sales Aug 31, 2016
Recommended: YES
✅ Verified Rating

Pros: AutoTrader is a reliable source for a lot of quality leads. I do get bad leads too with people that avoid contacting me back or say they never wanted info. But overall I get at least 25% or better ROI.

Cons: I have no complaints.

Lots of good leads
Reviewed by Internet Director Aug 30, 2016
Recommended: YES
✅ Verified Rating

Pros: I really like that I get a lot of good leads from AutoTrader.

Cons: I think the trade in app is pretty accurate most of the time. It doesn't always line up with the value KBB gives and I don't like that.

New Car leads not as good as Used Car leads
Reviewed by Internet Sales Aug 30, 2016
Recommended: YES
✅ Verified Rating

Pros: I like that finding leads and working within AutoTrader is easy to navigate. I get the leads quickly, but the new car leads aren't as good as the used car.

Cons: I like getting the leads quickly but the new car leads aren't as good as the used car.

Dealer Rating
Reviewed by a Marketing Director Jan 25, 2016
Recommended: NO
✅ Verified Rating

Pros:

Cons: Way to expensive pay to play 3rd party site. ROI is not there. To many internet leads come in without phone numbers.


Contact Info

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