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Jared Hamilton
From: Jared Hamilton
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Bart Wilson

Bart Wilson Director of Operations, Media

Exclusive Blog Posts

Design: The Driving Factor Behind Showroom Sales

Design: The Driving Factor Behind Showroom Sales

Many factors go into creating a successful showroom. While often overlooked, design plays an essential role in the customer experience and overall success …

5 Reasons You Should Seek Out Consumer Generated Content

5 Reasons You Should Seek Out Consumer Generated Content

It may seem like a good idea to always be the one writing about your dealership, but in reality consumer-generated content is as important, if not more so,…

DealerRater Reviews now Available on Cars.com

DealerRater Reviews now Available on Cars.com

DealerRater pushed a press release today that they have pushed reviews to the Cars.com Platform. According to the press release, this is about three millio…

Why Should You Attend NADA 2017

Why Should You Attend NADA 2017

As you investigate the possibility of attending NADA in New Orleans this year, you might be questioning the benefits of attending. It’s possible that…

The Most Wonderful Time of Year for Luxury

The Most Wonderful Time of Year for Luxury

It’s that time of year again: lights line the houses, the air is brisk, and luxury manufacturers are trying to make sure their vehicles are the best …

I just finished a book titled, The Progress Paradox by Gregg Easterbrook. Mr. Easterbrook writes that we as a society have never had it better in terms of income, education rates, and even life expectancy. Even though we have never had it better, in surveys we say that our parents and grandparents had a better lifestyle. Mr. Easterbrook goes on to theorize that one reason this is the case is because we aren’t grateful for what we have. He also blames the media for our current level of unhappiness, but that’s another post. Lets talk about how this relates to the car business. In 1908, when the Model T came out, it was $850. Factor in inflation, a dollar in 1908 is worth $23.20 today. That means if the Model T was released tomorrow it would cost $19,754! For $850 you got front and rear live axles, hand operated band brakes, artillery wheels, and 20 horsepower. Think about what $19,754 will get you today. Let’s get our heads in the game! Use this analogy: You are camping with some friends, and it’s cold. You can sit around and think about how cold you are, which will only make you colder, or you can talk about how to get warm. . I’m not trying to say that we are in a tough economy right now. All I am saying is that the salespeople who look for opportunities are the ones who will succeed. Henry Ford said it best, “If you think you can do a thing or think you can’t do a think, you’re right

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