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Bart Wilson

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Exclusive Blog Posts

How Servicing Fleets Should Be Different

by Jason Unrau 23 hours ago

How Servicing Fleets Should Be Different

by Jason Unrau 23 hours ago
A large local construction company truck pulls into the service drive. The lone occupant hops out of the driver’s seat, already scrolling through…
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Are You Ready For Monday? DSES Best Idea Contest, 2019!

by Derrick Woolfson 3 days ago

Are You Ready For Monday? DSES Best Idea Contest, 2019!

by Derrick Woolfson 3 days ago
One of my favorite events at the Driving Sales Executive Summit is the Best Idea Contest. Each year participants enter their respective ideas. For those wh…
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Who are Cybercriminals?

by Erik Nachbahr, CISSP 4 days ago

Who are Cybercriminals?

by Erik Nachbahr, CISSP 4 days ago
Remember the movie “War Games?” A teenager hacked into a computer and unwittingly almost started a nuclear war. In the late 60s, a famous phone…
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Digital Finance SOS – Is Digital Retailing the Answer? (Part 2)

by Pete MacInnis 4 days ago

Digital Finance SOS – Is Digital Retailing the Answer? (Part 2)

by Pete MacInnis 4 days ago
Part Two: Why Aren’t Dealers Adopting Digital Retailing?   By now everyone knows about digital retailing. There are enough automotive tech…
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Digital Retailing: 10% Technology, 90% Process

by Michelle Denogean 4 days ago

Digital Retailing: 10% Technology, 90% Process

by Michelle Denogean 4 days ago
Digital Retailing is a big deal in the automotive industry these days. The emergence of companies like Carvana, Vroom, and Tesla has rapidly changed custom…
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Does Your Homepage "Feel" Right?

Written by Bart Wilson on 12/10/2018
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Unbounce co-founder and 2018 DSES keynote Oli Gardner discusses the importance of look and feel to your website's credibility.  And it's not black and white.  He mentions words like "feel" and "trust".

How does your website feel?  Do you have items on your homepage that build trust?

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