Notifications & Messages

Jared Hamilton
From: Jared Hamilton
Hey - It’s time to join the thousands of other dealer professionals on DrivingSales. Create an account so you can get full access to the articles, discussions and people that are shaping the future of the automotive industry.
×
Bart Wilson

Bart Wilson Director of Operations, Media

Exclusive Blog Posts

Ways in Which Automotive Dealer Management System Helps Boost Profits and Minimize Expenses

Ways in Which Automotive Dealer Management System Helps Boost Profits and Minimize Expenses

Although most of the industries of today are transforming digitally, some skeptics do exist when it comes to investing in an automotive dealership manageme…

The secret of effective Japanese human resource management

The secret of effective Japanese human resource management

Human resource management is critical to the success of your business. And it seems that Japanese businesses understand the importance of this most. Be…

Organic Listings are More Effective Than Paid Ads

Organic Listings are More Effective Than Paid Ads

  Being in the organic listings doesn't cost you anything. They receive 10 times the traffic that paid advertising does.  It…

Two Things to Consider When Hiring A Candidate for Your BDC

Two Things to Consider When Hiring A Candidate for Your BDC

It is one thing to have a clearly defined job description, and another to actually execute that role. Namely, what is that role, and how does it work withi…

Aim for the Right Service Customers with Data

Aim for the Right Service Customers with Data

The service department at dealerships is mostly passive, not actively seeking out new clients. No one’s going to turn down new customers, but activel…

Jaguar Land Rover Retailers Onboard New automotiveMastermind Sales Platform

 

Nearly 300 retailers across the United States are eligible to access Market EyeQ predictive analytics technology

NEW YORK (June 12, 2019) - Nearly 300 independently owned and operated Jaguar Land Rover<https://www.jaguarlandrover.com/> retailers will have access to Market EyeQ by automotiveMastermind (Mastermind) starting this month, enhancing the customer experience for prospects in the market for a new vehicle.

Market EyeQ<https://www.automotivemastermind.com/market-eyeq/#anchor> provides access to all prospective buyers for a dealer, by segment, on a single sales platform. It is backed by real-time proprietary data and algorithms to identify, communicate with and close more buyers in a dealer's market.

"Jaguar Land Rover is synonymous with luxury, innovation and a great customer experience," said Marco Schnabl, founder and co-CEO of Mastermind. "When dealerships implement Market EyeQ, they will be able to take that experience immediately to the next level, adding data-driven insights of their entire market and allowing them to provide an individualized approach for each customer, enhancing the overall experience and allowing dealers to sell more cars."

By leveraging other IHS Markit data including descriptive demographic and lifestyle insight as well as vehicle history details, dealers have an exclusive 360-degree view of their market and customers. Mastermind's relationship with TransUnion<https://www.transunion.com/> also helps uncover potential sales opportunities with customers who have not previously bought from a dealership. This breadth of proprietary data enriches the retailer's own data held in their Dealer Management System (DMS) and allows dealers a holistic view of their local market including insight on prospects that are unknown to them.

###
About automotiveMastermind
Founded in 2012, automotiveMastermind, a business unit of IHS Markit (Nasdaq: INFO), is a leading provider of predictive analytics and marketing automation solutions for the automotive industry. Market EyeQ by Mastermind is a single sales platform that identifies, communicates with, and closes every buyer in a local market. Mastermind is headquartered in New York City and San Francisco. For more information, visit automotivemastermind.com<http://automotivemastermind.com/>. Based in London, IHS Markit is a world leader in critical information, analytics and solutions.

 Unlock all of the community & features  Join Now